Location: Gurgaon / Gurugram (Candidates currently residing in Gurgaon preferred)
- Candidate Profile
We are looking for an experienced Performance Marketing Executive with a solid background in managing and scaling digital marketing campaigns, preferably in the Wellness, Nutrition, Healthcare or Cosmetics industry.
The ideal candidate should have hands-on experience managing significant monthly advertising budgets, driving customer acquisition, improving ROAS and optimising campaign performance across digital platforms.
- Key Requirements
- Industry Experience: Prior experience in Wellness, Nutrition, Supplements, Healthcare or Cosmetics brands is strongly preferred.
- Budget Management: Must have independently managed monthly digital advertising budgets of ₹50 Lakhs or above.
- Work Experience: 4–6 years of relevant performance marketing experience.
- Location: Currently based in Gurgaon / Gurugram.
- Platform Expertise: Strong hands-on experience with Meta Ads and Google Ads.
- Campaign Management: Experience managing full-funnel campaigns across TOFU, MOFU and BOFU.
- Performance Optimisation: Strong understanding of CAC, ROAS, CPA, CTR, CPM, CVR and customer acquisition strategies.
- Analytical Skills: Ability to analyse campaign data,
identify opportunities and make data-driven decisions.
- Key Responsibilities
- Plan, execute and scale performance marketing campaigns across Meta and Google.
- Manage and optimise monthly advertising budgets of ₹50 Lakhs+.
- Drive customer acquisition, revenue growth and overall marketing efficiency.
- Develop full-funnel marketing strategies for customer acquisition and retargeting.
- Conduct audience research, creative testing and campaign experiments.
- Work closely with creative agencies and internal teams to develop performance-driven ad creatives.
- Monitor campaign performance and prepare regular performance reports.
- Identify opportunities to improve ROAS, reduce CAC and scale profitable campaigns.
- Ideal Candidate
We are primarily looking for someone who:
- Has worked with established D2C brands in the Wellness or Cosmetics industry.
- Has experience handling large-scale performance marketing budgets.
- Understands the D2C and e-commerce business model.
- Has a strong balance of strategic thinking and hands-on campaign execution.
- Is comfortable working in a fast-paced, growth-oriented environment.
Priority Criteria: Industry experience + ₹50 Lakhs+ monthly ad budget management + Gurgaon location + 4–6 years of experience.
📌 Performance Marketing Executive (New Delhi)
🏢 One Science Nutrition | India
📍 New Delhi
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