We're Hiring: Digital Marketing & Product Marketing Executive
Company: CapsBharg Technologies Pvt. Ltd.
Experience: 1–2 Years
Location: Bengaluru, Karnataka (Hybrid)
Employment Type: Full-time
About CapsBharg Technologies
CapsBharg Technologies is an emerging technology company based in Bengaluru, delivering software development, web and mobile applications, cloud solutions, DevOps, Quality Engineering and AI-powered solutions.
We are developing innovative technology products, including our upcoming AI Security Engineer, designed to help businesses identify, understand and address security risks.
We are looking for a creative and proactive Digital Marketing & Product Marketing Executive to help us build our brand, promote our products and generate business opportunities.
Key Responsibilities
1. Product Marketing – AI Security Engineer
- Develop and execute marketing strategies for AI Security Engineer.
- Understand product features and communicate their business value.
- Create product announcements, promotional content, product demos and presentations.
- Identify potential customers, including CTOs, CISOs, security teams and technology companies.
- Support product launches, campaigns and customer engagement.
2. LinkedIn & Social Media Marketing
- Manage the company's LinkedIn page and other social media platforms.
- Create engaging posts, banners, promotional creatives and videos.
- Build brand awareness and increase audience engagement.
- Maintain a consistent content calendar.
3. B2B Lead Generation
- Identify potential customers and business opportunities.
- Generate leads through LinkedIn, email campaigns and other channels.
- Conduct personalized outreach to startups, SMEs and enterprises.
- Arrange introductory meetings and follow up with prospects.
- Maintain lead information and follow-up status in a CRM or spreadsheet.
4. Digital Marketing & SEO
- Perform keyword research and basic website SEO.
- Manage Google Analytics and Google Search Console.
- Support Google Ads and LinkedIn advertising campaigns.
- Track website traffic, campaign performance and conversions.
5. Content Creation
- Write professional marketing content, blogs and product descriptions.
- Create marketing presentations and case studies.
- Collaborate with developers and the product team to understand technical features.
- Convert technical information into simple customer-friendly messages.
Required Skills
- 1–2 years of hands-on digital marketing experience.
- Good knowledge of LinkedIn marketing and B2B lead generation.
- Experience with social media management.
- Content writing and communication skills.
- Basic knowledge of SEO and digital advertising.
- Familiarity with Canva and other creative tools.
- Understanding of email marketing and marketing campaigns.
- Ability to research potential customers and competitors.
Added Advantage
- Experience marketing SaaS or technology products.
- Basic understanding of cybersecurity, cloud security or AI products.
- Experience with HubSpot, Zoho CRM or similar tools.
- Experience targeting international customers.
What We Offer
- Chance to market an innovative AI-powered security product.
- Work directly with the product development and leadership teams.
- Opportunity to build marketing strategies from the ground up.
- Learning and career growth in a technology startup.
How to Apply Send your updated resume to:
Job Application form: https://forms.gle/hLdN6m73dFxJzQTT7
Email:
[email protected]
Website: https://capsbharg.com/
Email Subject: Application – Digital Marketing & Product Marketing Executive
📌 Digital Marketing & Product Marketing Executive (Bengaluru)
🏢 CapsBharg
📍 Bengaluru