Digital Marketing Manager – YES OfficerAbout the Role

We are looking for a results-driven Digital Marketing Manager to manage digital campaigns, generate quality leads, improve online visibility, and drive course enrolments and revenue growth.

Key Responsibilities

- Plan, execute, and optimise Google Ads, Meta Ads, and YouTube campaigns.
- Manage SEO, keyword research, and competitor analysis.
- Develop and manage social media content calendars.
- Drive lead generation through paid ads, organic channels, and landing pages.
- Track CPL, CPA, ROAS, conversions, and enrolments.
- Coordinate with creative, content, and sales teams.
- Optimise website, landing pages, and conversion journeys.
- Prepare weekly and monthly performance reports.

Required Skills & Qualifications

- Bachelor's degree in Marketing, Business, or a related field.




- 3–4 years of digital marketing experience, preferably in EdTech or education.
- Hands-on experience with Google Ads, Meta Ads, SEO, and lead generation.
- Knowledge of GA4, Google Search Console, and analytics.
- Solid analytical, communication, and project management skills.

Key Performance Indicators (KPIs)

- Qualified leads and cost per lead (CPL).
- Cost per acquisition (CPA) and conversion rates.
- Campaign ROI and ROAS.
- Organic traffic and SEO growth.
- Social media growth and engagement.
- Marketing-driven enrolments and revenue.
- Timely execution of marketing campaigns.

Pay: ₹30,000.00 - ₹60,000.00 per month

Work Location: In person

📌 Digital Marketing Manager (Dehradun)
🏢 Braingrow Eduserv Private
📍 Dehradun