Key Responsibilities

- Manage and update the website through the CMS, keeping content, product information and landing pages current

- Improve site speed, structure and search rankings, and manage redirects as legacy brand sites move to the master brand

- Plan, create and publish content on LinkedIn and other channels; own the social and content calendar and community engagement

- Plan, run and optimise paid campaigns, especially LinkedIn Ads to named target accounts and sector audiences

- Coordinate content capture at customer sites and turn photos, video and interviews into case studies and social content

- Write LinkedIn thought-leadership content for senior leaders

- Write SEO blog articles, web copy, case studies and whitepapers

- Turn contract wins, launches and milestones into timely content, and support sales and tender teams with web pages and proposal copy

- Apply the brand’s tone of voice and standards across all online channels

- Track and report on website traffic, rankings, social reach and engagement

- Take over the website, hosting, social accounts and design files from the current agency, and manage web developers on projects

Requirements

- 5+ years of B2B digital marketing experience covering both website and social media





- Hands-on experience managing a website through a CMS such as WordPress

- Strong working knowledge of technical SEO, Google Analytics 4 and Google Search Console

- Track record of growing B2B social channels, especially LinkedIn

- Proven experience running paid social campaigns, especially LinkedIn Ads

- Strong B2B copywriting skills, with samples of articles, case studies or long-form content

- Excellent written English suited to a B2B audience

- Experience working remotely with UK, European or international stakeholders

- Willingness to work UK business hours

- Degree in Marketing, Communications, Business or a related field, or equivalent experience

Good to Have

- B2B marketing experience in workwear, PPE, manufacturing, logistics or another industrial sector

- Experience managing a domain or website migration

- SEO copywriting and content strategy experience

- HTML/CSS, Google Tag Manager, paid search or video editing skills

- Google Analytics, Google Ads or LinkedIn Marketing certification

Pay: Up to ₹1,500,000.00 per year

Perks

- Health insurance

- Leave encashment

- Paid time off

- Provident Fund

Work Location: In person

📌 Digital Marketing & Content Lead (Sahibzada Ajit Singh Nagar)
🏢 Zouma
📍 Sahibzada Ajit Singh Nagar