ADMISSION COUNSELLOR

Merlyn International School

Maheshwaram, Hyderabad

About the School

Merlyn International School is a progressive educational institution committed to academic excellence, holistic development, character building, and value-based education. Guided by the principles of NEP 2020 and NCF 2023, the school aims to nurture confident, compassionate, creative, and responsible global citizens.

We are seeking a dynamic, articulate, empathetic, and results-oriented Admission Counsellor to guide prospective parents through the admission process and contribute to the school's enrolment growth.

Position Details

- Designation: Admission Counsellor
- Department: Admissions & Parent Relations
- Location: Survey No. 249, Mansanpally X Road, Maheshwaram, Hyderabad, Telangana – 509325
- Employment Type: Full-Time
- Reporting To: Admissions Head / School Management
- Experience: 2–5 years preferred
- Salary: Competitive, commensurate with qualifications and experience
- Admissions: Nursery to Grade VII

Key Roles & Responsibilities 1. Admissions Counselling & Parent Engagement

- Welcome prospective parents and provide professional, personalised admission counselling.
- Explain the school's vision, mission, educational philosophy, curriculum, facilities, co-curricular activities, and unique learning approach.
- Communicate admission eligibility, fee structures, school policies, and procedures clearly.
- Understand parents' expectations and recommend appropriate educational pathways.
- Build trust and maintain positive relationships with prospective and existing parents.

2. Enquiry Management & Admission Conversion

- Handle admission enquiries received through walk-ins, telephone calls, WhatsApp, website forms, digital campaigns, and referrals.
- Maintain accurate enquiry records and follow-up schedules in the school's admission CRM.
- Conduct systematic follow-ups to convert enquiries into campus visits, applications, and confirmed admissions.
- Work towards monthly and annual admission targets.
- Identify and address parents' concerns professionally and ethically.

3. Campus Visits & School Presentations





- Schedule and coordinate campus visits for prospective families.
- Conduct informative and engaging school tours.
- Highlight classrooms, learning resources, sports facilities, safety measures, and student development programmes.
- Coordinate interactions with the Principal, Academic Dean, and teaching faculty when required.
- Ensure every visiting family receives an exceptional admissions experience.

4. Admission Documentation & Coordination

- Assist parents with admission applications, required documentation, and enrolment formalities.
- Verify application completeness and coordinate with administration for processing.
- Explain approved fee payment procedures and deadlines.
- Maintain confidentiality of student and parent information.
- Ensure compliance with school admission policies and applicable regulations.

5. Marketing & Outreach Support

- Coordinate with Business Development Executives and the marketing team to generate qualified admission leads.
- Participate in admission drives, educational exhibitions, parent interaction programmes, and promotional events.
- Support digital marketing campaigns by providing feedback on enquiry quality and parent preferences.
- Encourage ethical parent referrals and positive word-of-mouth publicity.
- Assist in building strong relationships with local communities and prospective families.

6. Reporting & Performance Monitoring

- Prepare daily enquiry, follow-up, campus visit, and admission conversion reports.
- Maintain accurate admission pipeline data.
- Analyse reasons for admission drop-offs and recommend improvements.
- Attend periodic admissions review meetings.
- Provide management with actionable feedback on parent expectations and market trends.

Required Qualifications
- Bachelor's degree in any discipline; MBA, BBA, or qualifications in Education,



Psychology, Communication, or Marketing are advantageous.
- Preferably 2–5 years of experience in school admissions, educational counselling, customer relations, or a similar role.
- Prior experience in CBSE or international school admissions is an added advantage.
- Excellent communication skills in English and Telugu; Hindi proficiency is desirable.
- Working knowledge of MS Office, Google Workspace, CRM systems, and WhatsApp Business.

Essential Skills & Competencies
- Excellent interpersonal communication and active listening
- Parent relationship management
- Persuasive yet ethical counselling
- Strong organisational and follow-up skills
- Admission conversion and lead management
- Professional presentation and grooming
- Empathy, patience, integrity, and confidentiality
- Ability to work independently and collaboratively
- Goal-oriented mindset with a service-first approach

Key Performance Indicators (KPIs) Performance will be evaluated through:
- Number of enquiries handled and qualified
- Enquiry-to-campus-visit conversion rate
- Campus-visit-to-admission conversion rate
- Confirmed admissions against approved targets
- Timeliness and quality of follow-ups
- Accuracy of admission records and CRM updates
- Parent satisfaction and feedback
- Compliance with admission procedures and ethical standards

Why Join Merlyn International School?
- Opportunity to contribute to a growing educational institution
- Professional and supportive working environment
- Growth opportunities and skill development opportunities
- Exposure to progressive educational practices aligned with NEP 2020 and NCF 2023
- Opportunity to make a meaningful difference in children's educational journeys

How to Apply Interested candidates may send their updated CV to:

Email: [email protected]

WhatsApp Only: (phone hidden)

School Website: www.merlyninternationalschool.com

Merlyn International School

Where Every Child's Journey Begins with Purpose.

Pay: ₹25,000.00 - ₹50,000.00 per month

Benefits

- Health insurance
- Provident Fund

Work Location: In person

📌 Admission Counselor (Hyderabad)
🏢 Merlyn International School
📍 Hyderabad