06 Nov
|
AdAired Digital Media
|
India
06 Nov
AdAired Digital Media
India
- Develop and execute PPC strategies aligned with business goals.
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- Plan, create, and manage paid campaigns on platforms such as Google Ads,
Microsoft Advertising, Meta Ads, Linked In, and Tik Tok.
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- Conduct keyword research, audience targeting, and competitor analysis.
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- Write compelling ad copy and coordinate with designers for creative assets.
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- Set up conversion tracking, pixels, and event tracking.
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- Monitor daily campaign performance and optimize bids, budgets, and targeting.
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- Perform A/B testing on ads, landing pages, and audience segments.
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- Analyze performance metrics such as CTR, CPC, CPA, conversion rate, and ROAS.
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- Prepare weekly and monthly performance reports with insights and
recommendations.
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- Manage advertising budgets efficiently to maximize ROI.
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- Stay updated with platform algorithm changes and paid media trends.
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- Collaborate with SEO, content, and social media teams for integrated campaigns.
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- Handling all key client accounts and communication.
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- Must have the hands -on experience in Ad copies, creative videos and Ad.
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- Efficiency and authorise to manage team and handling team.
Requirements
- Bachelor’s degree in Marketing, Business, or related field.
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- Proven experience managing PPC campaigns.
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- Strong knowledge of keyword research and bid management.
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- Experience with analytics tools such as Google Analytics and conversion tracking
tools.
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- Analytical mindset with solid data interpretation skills.
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- Excellent ad copywriting and communication skills.
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- Strong attention to detail and time management abilities.
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- Knowledge of analytics tools (native platform insights, Google Analytics, etc.)
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📌 PPC Manager (India)
🏢 AdAired Digital Media
📍 India