We are seeking a dynamic Marketing Manager to join our team in Tamil Nadu. The ideal candidate will have a strong background in BTL marketing, field marketing, and campaign planning, with a focus on promoting home loan and mortgage products. As a Marketing Manager, you will be responsible for developing and executing marketing strategies that drive brand awareness and customer engagement in the regional market.

Key Responsibilities

- Develop and implement effective marketing campaigns to promote home loan and mortgage products.
- Plan and execute BTL marketing initiatives, including outdoor marketing and promotional content.
- Collaborate with cross-functional teams to ensure alignment of marketing strategies with business objectives.
- Analyze market trends and customer insights to inform campaign planning and execution.
- Monitor and report on the effectiveness of marketing campaigns,



making adjustments as necessary to optimize performance.
- Manage relationships with external vendors and agencies to ensure successful execution of marketing initiatives.

Required Skills

- Proven experience in marketing management, particularly in BTL and field marketing.
- Robust understanding of campaign planning and execution.
- Excellent communication and interpersonal skills.
- Ability to analyze data and market trends to drive decision-making.
- Experience in promoting financial products, particularly home loans and mortgages, is a plus. If you are a results-driven marketing professional with a passion for developing innovative marketing strategies, we encourage you to apply for this exciting opportunity.

Industry

BFSI

Department

Sales / BD

📌 Marketing Manager (Chennai)
🏢 Dazzleberry Consultants
📍 Chennai