S-VYASA Deemed-to-be University Thiruvananthapuram
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Thiruvananthapuram
05 Nov
S-VYASA Deemed-to-be University Thiruvananthapuram
Thiruvananthapuram
We are looking for a
Graphic Designer who can create visually compelling designs while maintaining robust brand consistency. The ideal candidate should have a solid understanding of color philosophy, visual storytelling, and content-driven creativity, and be able to translate ideas into impactful digital and offline marketing assets.
Key Responsibilities
Digital Campaigns:
Design creatives for social media, digital ads, websites, and marketing campaigns.
Offline Materials:
Design physical marketing assets such as brochures, flyers, standees, banners, print ads, and other print collaterals.
Brand Integrity:
Ensure strict brand consistency across all digital and print materials.
Design Fundamentals:
Apply colour psychology, typography, and layout principles to enhance communication.
Collaboration:
Partner with content writers and marketers to create content-led visual concepts aligned with brand tone and target audience objectives.
Optimization:
Adapt and optimize creatives based on constructive feedback and performance insights.
Trend Awareness:
Stay updated with design trends, print standards,
and platform best practices.
Core Requirements
Experience:
2–4 years of hands-on experience in graphic design.
Software Proficiency:
Solid proficiency in
Adobe Photoshop and
Adobe Illustrator
.
Design Theory:
Solid understanding of colour philosophy, colour psychology, and visual hierarchy.
Brand Systems:
Strong knowledge of maintaining brand consistency and working within design systems.
Media Versatility:
Proven experience designing for both digital platforms and print (offline) marketing materials.
Project Management:
Ability to manage multiple projects simultaneously and consistently meet deadlines.
Mindset:
Creative thinker with a content-first approach.
Positive to Have / Bonus Skills
Performance Design:
Knowledge of creating optimized assets specifically for performance marketing creatives.
Concept Work:
Experience in storyboarding and early-stage concept development.
Visual Arts: