We are looking for a data-driven and result-oriented Growth Marketing Manager with experience in the healthcare industry. The ideal candidate should have a proven track record of driving patient acquisition, increasing brand awareness, improving customer retention, and generating qualified leads through digital and offline marketing channels.
The candidate will be responsible for developing and executing growth strategies, managing performance marketing campaigns, optimizing conversion funnels, and collaborating with cross-functional teams to achieve business objectives.
Key Responsibilities
Develop and execute growth marketing strategies to increase patient acquisition and revenue.
Plan and manage digital marketing campaigns across Google Ads, Meta Ads, LinkedIn, YouTube, and other relevant platforms.
Optimize website conversion rates and customer journeys.
Design and execute lead generation campaigns.
Manage SEO, content marketing, email marketing, and marketing automation initiatives.
Analyze campaign performance using Google Analytics, CRM, and marketing dashboards.
Conduct A/B testing on landing pages, ad creatives,
and email campaigns.
Work closely with sales, product, and medical teams to improve lead quality and conversion.
Monitor marketing KPIs including:
CAC (Customer Acquisition Cost)
ROAS
ROI
Conversion Rate
CPL
LTV
Build referral and retention programs.
Identify current growth opportunities and emerging healthcare trends.
Manage agency partners and external vendors when required.
Prepare weekly and monthly performance reports.
Required Skills
Solid knowledge of Performance Marketing
Google Ads & Meta Ads expertise
SEO & Content Marketing
Email Marketing Automation
Google Analytics (GA4)
CRM Management
Marketing Funnel Optimization
Conversion Rate Optimization (CRO)
Data Analysis & Reporting
Lead Generation
Budget Management
Marketing Automation Tools
Excellent communication skills
Robust analytical and problem-solving abilities
Preferred Qualifications
MBA in Marketing / Healthcare Management
Bachelor's degree in Marketing, Business Administration, Pharmacy, Life Sciences, or related field.
Certifications in:
Google Ads
Google Analytics
Meta Blueprint
HubSpot
SEMrush (Preferred)
📌 Growth Marketing Manager From Health Industry Bengaluru
🏢 Mindtel
📍 Bengaluru
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