ArBrit Safety Training & Consultancy L.L.P

SEO & Google Ads Specialist

Own both organic search and paid search end to end — turning rankings and ad spend into qualified leads.

Reports to: Marketing Lead / Marketing Consultant

Job type: Full-time, in-house (On-site Role)

Location: Arbrit Office, Kochi

Markets: United Arab Emirates and Saudi Arabia

About Arbrit

Arbrit Safety Training & Consultancy LLC is a Dubai-based provider of accredited health, safety and setting (HSE) training and consultancy, serving clients across the UAE and Saudi Arabia. We deliver accredited HSE and safety-training courses, corporate training, and advisory services that help organisations meet regulatory standards, reduce workplace risk, and build a strong safety culture.

The Role

This is a combined, in-house role covering both SEO and Google Ads. Our HSE and safety-training niche is a relatively low-competition field, so the work does not need two separate hires — one strong specialist can realistically own both organic and paid search, which is exactly who we are looking for. You will own ArBrit's organic search visibility and its paid search campaigns across the UAE and Saudi Arabia, and you are responsible for turning both into qualified leads and course enrolments. On the organic side, a specific priority is closing the gap between where we rank and the traffic we actually receive. On the paid side, you own the numbers — cost per qualified lead, lead quality and return on ad spend. This is a full-time, on-site position. We do not offer work-from-home, and we do not accept freelancers — we are hiring an in-house team member who is present, accountable and fully engaged across the working day.

What You'll Do

SEO

- Own on-page,



technical and off-page SEO for ArBrit's website across UAE and Saudi markets.
- Run keyword research around HSE and safety-training course terms, and course and location pages.
- Fix technical SEO — site speed, crawlability, indexing, structured data / schema, mobile and Core Web Vitals.
- Optimise existing pages and brief new content to convert rankings into clicks (titles, meta, SERP features, CTR).
- Build and manage link-building, digital PR, local citations and the Google Business Profile.
- Track rankings, organic traffic and conversions, and report with clear priorities.

Google Ads

- Build, launch and manage lead-generation campaigns on Google Ads (Search, Performance Max, Display, YouTube).
- Own keyword research, audience targeting, ad scheduling and budget pacing across UAE and Saudi markets.
- Write and test ad copy and creative variations in coordination with the designer.
- Set up and maintain conversion tracking, Google Tag Manager, GA4 and lead forms for clean attribution.
- Continuously optimise for cost per lead, lead quality, ROAS and enrolment volume.
- Manage retargeting and audience segmentation, and feed lead-quality insight back to sales.

Across both channels

- Align organic and paid so they reinforce each other — shared keyword intelligence, landing-page relevance and a single view of lead quality.




- Coordinate with the social media manager and designer on SEO-driven and paid landing-page content.
- Report weekly on both channels — rankings, traffic, spend, cost per lead and conversions — and recommend where to shift effort and budget.

What We're Looking For

- 3–6 years covering both SEO and Google Ads, with demonstrable results in each (ideally GCC or multi-region).
- Strong, mandatory documentation discipline across both Google Ads and Meta Ads — campaign setup, changes, targeting and results must be documented, not left undocumented.
- Able to produce and present clear monthly performance reports to the marketing lead and talk through the numbers and decisions in a report presentation.
- Strong in technical and on-page SEO, keyword research and content strategy.
- Hands-on Google Ads experience across Search and Performance Max with real budget responsibility.
- Confident with GA4, Google Search Console, Google Tag Manager, conversion tracking and UTM discipline.
- Experienced with SEO tools such as Ahrefs, SEMrush, Screaming Frog and Similar Web.
- Data-driven — can diagnose why rankings don't convert to traffic, and why ad spend isn't producing quality leads, and fix both.
- Able to work on-site, full-time, and own day-to-day delivery without close supervision.

Nice to Have

- Google Ads certification.
- Experience with education / training or local-service businesses.
- Familiarity with programmatic or location-page SEO, and with AI / answer-engine visibility.

To apply, send your CV and relevant case studies / performance examples to ArBrit Safety Training & Consultancy LLC - [email protected]

Pay: ₹60,000.00 - ₹70,000.00 per month

Work Location: In person

📌 SEO & Google Ads Specialist (Kochi)
🏢 Arbrit safety
📍 Kochi