**Main Purpose of the Job** + Build and grow the **medical and Consumer Healthcare brands** in the portfolio through science-led, consumer-centric brand strategies. + Lead **Healthcare communications** and **medical outreach** so the brands earn trust with consumers and healthcare professionals (HCPs). + Drive brand performance through strong **design communication** , effective **agency interactions** , and close teamwork with Medical, Regulatory and Sales. **Key Responsibilities** + **Brand planning:** Build annual brand plans that fit the business plan. Cover category and brand analysis, consumer and HCP insights, competitor activity and spend effectiveness. + **Medical brand stewardship:** Manage the positioning, claims and portfolio strategy for medical brands, keeping all communication scientifically sound and compliant. + **Healthcare communications:** Create integrated campaigns across ATL, BTL, digital and point-of-care channels, with clear messages for both consumers and HCPs. + **HEP (Healthcare Engagement Programs):** Plan and run HCP engagement programs such as CMEs, scientific detailing aids, conferences, KOL partnerships and doctor education initiatives. + **Medical outreach:** Run outreach programs with doctors, nutritionists, pharmacists and clinics to build the brands' presence in prescriptions and recommendations. + **Pharmaceutical channel focus:** Work with Sales and Trade Marketing to strengthen visibility, activation and recommendations at chemists and in pharma channels.



+ **Design communication:** Lead creative development for packaging, visual identity, detailing aids, leave-behinds and digital assets. Make sure every touchpoint stays consistent with the brand. + **Agency interactions:** Manage creative, medical communication, digital and media agencies end to end, from writing briefs to final delivery and measuring results. + **Cross-functional collaboration:** Work with Medical Affairs, Regulatory, Legal and Supply Chain to get claim approvals, compliance sign-off and on-time launches. + **Innovation and renovation:** Take new products and renovations from concept to launch, including concept testing, regulatory inputs and launch readiness. + **Performance tracking:** Track market share, prescription and recommendation share, brand health, campaign results and PFME/A&P; spend, and propose corrective actions. **Qualifications & Experience** + **Education:** Post-graduate degree in Business Management (Marketing). A science, pharmacy or life sciences background is an advantage. + **Experience:** 2-4 years in brand management within Consumer Healthcare, Pharmaceutical, OTC or Medical Nutrition. Hands-on experience with HCP engagement and healthcare communications is required. + **Capabilities:** + Strong grasp of marketing fundamentals and P&L; basics. + Valuable understanding of healthcare compliance and claims regulations. + Strong design sense and skill at briefing and managing agencies. + Excellent communication and stakeholder management.

📌 Brand Manager - Infant Formula, Nutrition (Gurugram)
🏢 Nestlé
📍 Gurugram