Luxury Brand Manager

Salary: Up to ₹1,00,000 per month (in hand). Final compensation will depend on experience, capabilities and interview assessment.

Company: Vani Kabir Multiverse Pvt. Ltd.

Location: Gurugram, Haryana (Work From Office)

Employment Type: Full-time

About the Role

We are looking for an experienced and commercially aware Luxury Brand Manager to take ownership of brand development, positioning, marketing strategy and business initiatives for our premium D2C brand.

The ideal candidate should understand the nuances of building a luxury or premium consumer brand, creating a distinctive market identity, developing customer relationships and translating brand strategy into sustainable business growth.

This role requires a combination of strategic thinking, creative direction, business understanding and leadership.

Key Responsibilities

1. Develop and execute the brand's overall positioning, identity and long-term development strategy.
2. Build a distinctive premium brand presence through consistent storytelling, communication and customer experience.
3. Lead marketing strategy across organic social media, content, creative campaigns and relevant digital platforms.
4. Develop go-to-market strategies for new products, launches and brand initiatives.
5. Oversee brand communication, content calendars, creative direction and campaign execution.
6. Identify opportunities to strengthen market presence, customer engagement and brand recall.
7. Develop initiatives to improve customer acquisition, retention, repeat purchases and overall customer experience.
8. Identify potential business opportunities, strategic partnerships and new market segments.




9. Work closely with design, content, marketing and business teams to ensure consistent execution.
10. Manage and guide internal teams, agencies and external partners.
11. Monitor market trends, competitor positioning, consumer behaviour and emerging opportunities within the luxury and premium segment.
12. Work directly with leadership on brand strategy, business priorities, planning and execution.
13. Take ownership of brand performance, strategic initiatives and the overall quality of execution.

Candidate Requirements
1. Proven experience in brand management, luxury marketing, brand strategy or a related position.
2. Experience with luxury, premium, lifestyle, fashion, beauty or other consumer-facing brands will be preferred.
3. Strong understanding of brand positioning, storytelling, consumer psychology and premium customer behaviour.
4. Experience in developing and executing integrated brand and marketing strategies.
5. Strong understanding of organic marketing, content strategy, creative direction and digital brand building.
6. Commercial understanding of D2C and e-commerce business models.
7. Experience managing teams, agencies, creative professionals and cross-functional projects.
8.



Ability to independently plan and execute brand initiatives from concept to completion.
9. Excellent communication, presentation, analytical and leadership skills.
10. Strong ownership, initiative and problem-solving abilities.

What We Are Looking For We are specifically looking for someone who understands that building a luxury brand goes beyond advertising, promotions and social media posting.

The candidate should have the ability to develop a differentiated brand identity, understand premium consumer behaviour, create meaningful customer experiences and identify opportunities to strengthen the business.

Experience in organic brand building, creative strategy, premium positioning and D2C business development will be particularly valuable.

Significant Clarification

This is not a performance-marketing-only position.

Candidates whose experience is primarily limited to Meta Ads, Google Ads, paid campaigns or lead generation, without substantial experience in brand management and strategic marketing, may not be suitable.

We are looking for a well-rounded brand professional who can take ownership of the brand's development and contribute meaningfully to its overall business direction.

Compensation The maximum salary budget is ₹1,00,000 per month in hand, with an ideal budget around ₹80,000. The actual offer may be lower depending on experience, capabilities and interview assessment.

Candidates should apply only if their expectations are aligned with the stated budget.

Selection Process

One final in-person interview with the Founder or Co-founder at our Gurugram office.

📌 Luxury Brand Manager (Gurugram)
🏢 Vani Kabir Multiverse
📍 Gurugram