Experience & Skills required

- Minimum 10 years of hands-on digital marketing industry experience .
- Strong expertise in performance marketing, paid advertising, SEO, lead generation, and conversion optimization.
- Robust sales-oriented profile with a proven record of revenue growth and business results.
- Experience in managing in-house teams, budgets, campaigns, and end-to-end digital marketing operations.
- Excellent knowledge of Google Ads, Meta Ads, Google Analytics, CRM, and marketing automation tools.
- Strong leadership, analytical, strategic planning, and decision-making skills.

Key Responsibilities

- Drive business growth through digital lead generation, customer acquisition, and sales conversion.
- Manage Google Ads, Meta Ads, SEO, SEM, social media, website performance, and marketing automation.




- Build effective lead funnels and work closely with the sales team to improve lead-to-customer conversion.
- Manage and optimize digital marketing budgets to achieve maximum ROI and revenue growth.
- Lead the internal digital marketing team, including campaign management, content, creative, and performance marketing.
- Track leads, conversion ratios, revenue, and campaign performance.
- Develop data-driven strategies to achieve business and sales targets.
- Manage CRM, lead tracking, remarketing, and customer engagement initiatives.
- Present performance reports, growth plans, and marketing insights to senior management.

Job Location - Kolkata Salary - upto CTC 7 LPA

Pay: ₹45,000.00 - ₹60,000.00 per month

Work Location: In person

📌 Digital Marketing Specialist - KOLKATA (Topsia)
🏢 Moople Institute of Animation u0026 Design
📍 Topsia