Digital Marketing & Lead Generation Executive (India)

Digital Marketing & Lead Generation Executive (India)

06 Nov
|
Skillvelop Ventures Private
|
India

06 Nov

Skillvelop Ventures Private

India

About Skillvelop

Skillvelop is an international education, career and mobility advisory company helping students and professionals make informed decisions about their future.

Our services include Study Abroad, Academic Planning, Career Advisory, Work Abroad, Migrate Abroad and Language Coaching.

We are looking for a creative and result-oriented Digital Marketing & Lead Generation Executive to strengthen our online presence and generate quality business enquiries.

Key Responsibilities

1. Digital Marketing & Social Media

- Manage Skillvelop's Instagram, Facebook and LinkedIn pages.
- Plan and execute monthly social media calendars.
- Create engaging posts, reels, stories and promotional creatives.
- Develop content around Study Abroad, career opportunities and language coaching.
- Maintain consistent brand communication.

2. Lead Generation & Paid Campaigns

- Plan and execute digital lead generation campaigns.
- Work with Meta Ads and Google Ads.
- Create campaign creatives, audience segments and lead forms.
- Monitor campaign performance, cost per lead and lead quality.
- Coordinate with the Business Development Executive to improve lead conversion.

3. Website & SEO

- Coordinate website content updates.
- Implement basic SEO activities.
- Identify opportunities to improve website traffic and enquiry generation.
- Monitor website performance and lead sources.

4. Content & Campaign Development





- Prepare promotional campaigns for Skillvelop's services.
- Develop flyers, brochures and marketing presentations.
- Coordinate with internal teams to understand service offerings.
- Create marketing content based on customer needs.

5. Reporting

- Submit weekly marketing performance reports.
- Track enquiries generated, advertising spend and campaign performance.
- Identify opportunities to improve lead generation and marketing ROI.

Candidate Requirements

- Bachelor's degree in Marketing, Business or a related discipline.
- 1 to 3 years of practical digital marketing experience.
- Knowledge of Meta Ads and Google Ads.
- Experience with Canva and basic video editing tools.
- Understanding of lead generation and digital campaign optimisation.
- Good communication and content-writing skills.
- Ability to analyse campaign performance and improve results.

What We Are Looking For

We need someone who understands that digital marketing is not just about likes and followers. The primary objective is to generate genuine enquiries and contribute to business growth.

Candidates with experience in education, overseas education, coaching or consulting businesses will be preferred.

Interested candidates can apply with their updated resume.

Pay: ₹12,000.00 - ₹25,000.00 per month

Perks

- Work from home

Work Location: Remote

📌 Digital Marketing & Lead Generation Executive (India)
🏢 Skillvelop Ventures Private
📍 India

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