(JD)

We are looking for a results-driven Digital Marketing Executive to manage our global digital presence, execute targeted marketing campaigns, generate qualified international buyer leads and support export business development.

Key Job Responsibilities (JR)

- Email & Drip Marketing: Plan and execute automated email campaigns, buyer follow-ups and lead-nurturing sequences.
- LinkedIn Outreach: Identify international buyers, connect with procurement decision-makers and generate qualified leads.
- Social Media Marketing: Manage LinkedIn, Instagram, Facebook and YouTube, including content planning and brand promotion.
- Paid Advertising: Manage Meta Ads, Google Ads, retargeting campaigns and lead generation.
- B2B Lead Generation: Research global importers, distributors, retailers and OEM/private-label buyers.
- Export Market Intelligence: Track industry trends, competitor activities, international trade developments and current export opportunities.
- SEO & Website Marketing: Improve search visibility, website traffic and enquiry conversions.




- CRM & Automation: Maintain buyer databases, manage follow-ups and track leads through the sales funnel.
- Exhibition Marketing: Execute pre-show invitations, buyer engagement and post-show follow-up campaigns.
- Performance Reporting: Track campaign ROI, qualified leads, buyer meetings and marketing KPIs.

Required Skills
- LinkedIn Sales Navigator, Apollo.io and email marketing tools.
- Meta Ads, Google Ads, SEO and Google Analytics.
- CRM, marketing automation and AI marketing tools.
- Strong English communication, content creation and analytical skills.
- B2B manufacturing/export marketing experience preferred.

Key Objective: Generate qualified international buyer enquiries, build MCT's global brand visibility and contribute to measurable export sales opportunities. Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits

- Provident Fund

Work Location: In person

📌 Digital Marketing Executive (Jalandhar)
🏢 MECH CHOICE TOOLS
📍 Jalandhar