Digital Activation Specialist
Hyderabad Work Type: Hybrid – 3 days per week in the office
As a Digital Activation Specialist , you'll be at the heart of bringing integrated digital marketing campaigns to life — from email and paid media to webinars, landing pages, and beyond. If you're detail-driven, platform-savvy, and passionate about digital excellence, this role is for you.
Execute integrated marketing campaigns across email, paid media, webinars, websites, landing pages, and digital experiences, ensuring accuracy, consistency, and scalability across all channels.
Configure and manage campaigns within enterprise marketing platforms, overseeing campaign scheduling, asset trafficking, audience targeting, and launch readiness.
Perform quality assurance testing across all digital channels prior to launch and monitor campaign performance to proactively troubleshoot deployment issues.
Validate campaign tracking and digital measurement while partnering with Analytics and Marketing Operations to support reporting and continuous improvement initiatives.
Collaborate with the Senior Digital Activation Specialist on optimization initiatives and contribute to the development of standard operating procedures and best practices documentation.
Google Ads
LinkedIn Campaign Manager
These are the skills and experience we need you to bring.
Deep platform expertise in Marketo, ON24, Storyblok (or similar CMS), Google Ads, LinkedIn Campaign Manager, and Meta Ads Manager
Robust attention to detail with a commitment to quality assurance and compliance across all digital activations
Data literacy with the ability to validate tracking, interpret campaign performance data, and collaborate effectively with analytics teams
Experience working with reusable email templates, landing page components, and streamlined campaign workflows
Hyland is the pioneer of the Content Innovation Cloud™, delivering ubiquitous enterprise intelligence to organizations with solutions that unlock actionable insights and drive automation.
Trusted by thousands of organizations worldwide, including many of the Fortune 100, Hyland's solutions create the foundation for a connected, agentic enterprise, where teams harness the power of AI to redefine how they operate and engage with those they serve. Since 1991, it has been Hyland's mission to help our employees, customers and partners exceed their potential with our industry-leading content services platform . Our employees exude a contagious energy and are passionate about what they do – whether it's helping customers succeed, raising up their fellow Hylanders, or engaging in the communities where they live and work.
Hyland supports them to do just that through career development resources, wellbeing programs and innovation practices. As we've grown to a company of nearly 4,000 strong, we have the opportunity to make a significant impact on our communities . We value diversity and are committed to providing an inclusive workplace for all employees and applicants. Information collected during the hiring process is used solely to assess qualifications, verify identity, and comply with legal requirements.
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