An Amazing Career Opportunity for Digital Marketing Manager

HID is seeking a highly motivated, digital-first Marketing Manager to drive demand generation, pipeline growth and market engagement for the Physical Access Control Solutions (PACS) business in India.

This role is ideal for a modern B2B marketer who combines strategic thinking with strong hands-on digital marketing expertise. The successful candidate will be responsible for developing and executing omni-channel marketing programs to drive measurable pipeline contribution and revenue growth.

With digital marketing at the core of this role, the Marketing Manager will be responsible for driving campaign effectiveness across the customer journey.

Working closely with sales, product and global marketing teams, the Marketing Manager will play a critical role in accelerating business growth and strengthening HID's market position in the market.

HID powers the trusted identities of the world's people, places, and things, allowing people to transact safely, work productively and travel freely. We are a high-tech software company headquartered in Austin, TX, with over 4,000 worldwide employees. LinkedIn:

At HID Global, we are a bunch of passionate Engineers working on a product that helps integrating multiple physical access controls and logical access systems for Identities. We work on exciting integration and design problems using latest Microsoft Technologies in an inclusive environment. We develop best-in-class access control and authentication solutions that help governments and organizations stay ahead of an ever-changing threat landscape. Most of our products are supported on both on premise and cloud environments. It is a outstanding place to become security domain expert and work on latest technologies.

HID PACS, located in multiple development locations across the world,



is recognized as the global leader in the design, manufacture, and supply of access control security technology. A leader in the commercial security industry, this established company designs and manufactures physical access control systems.

Develop and execute the marketing strategy and plan for India, aligning marketing initiatives with business objectives – driving market engagement through a mix of digital marketing, events, channel partner programs, public relations, thought leadership and customer-facing activities.

Develop and execute digital-first marketing programs that drive awareness, lead generation, pipeline creation and revenue growth.

Manage and optimize multi-channel campaigns across paid social, digital advertising, content syndication, email marketing and other demand generation channels.

Analyze campaign performance and customer journey metrics to continuously improve marketing effectiveness, conversion rates and return on investment.

Support broader regional marketing activities, ensuring consistent messaging, strong brand execution and effective engagement with customers, partners, key industry stakeholders and cross-functional internal audiences

Education and/or Experience:

Bachelor's degree in marketing, Communication, Business or a related field.

7+ years of B2B marketing experience

4+ years' experience managing digital marketing and demand generation programs





Demonstrated success driving growth through digital marketing programs

Strong understanding of lead generation, customer journeys, marketing analytics and funnel performance

Proven ability to manage multiple projects and stakeholders in a cross-functional environment

Experience working with agencies and external vendors

Excellent written and verbal communication skills in English.

Advantageous Qualifications / Experience

Experience with LinkedIn Campaign Manager, Google Ads, Google Analytics, marketing automation platform(s) and CRM (Salesforce) systems.

Experience in physical security, access control, multi-national enterprise organization, or a global agency

Experience supporting regional or global marketing programs

Experience in global channel and partner marketing

Empowerment: You'll work as part of a global team in a flexible work environment, learning and enhancing your expertise. We welcome an opportunity to meet you and learn about your unique talents, skills, and experiences. If you have most of the skills and experience, we want you to apply.

We are open to ideas, including flexible work arrangements, job sharing or part-time job seekers.

This opportunity may be open to flexible working arrangements.

HID is an Equal Opportunity/Affirmative Action Employer – Minority/Female/Disability/Veteran/Gender Identity/Sexual Orientation.

We help you create a verified, trusted identity that can get you where you need to go – without having to think about it.

We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. As we welcome new people on board, it's important to us to have diverse, inclusive teams, and we value different perspectives and experiences.

📌 Digital Marketing Executive - Part time (Bengaluru)
🏢 HID
📍 Bengaluru