· Create and implement Marketing plan within budget, in conjunction with overall business strategy.
· Ensuring effective, branded marketing communications including the company website, social media, print communication, and advertising. Ensuring effective communication internally also.
· Manage major projects such as PR events, launches, Marketing campaigns and exhibits.
· Maintain high level of knowledge of Hospital’s clinical services.
· Maintain awareness of competitor activity and general healthcare updates.
· Contribute to internal and external meetings from a marketing perspective.
· Direct and manage Social Media & Marketing Assistant and provide support and guidance.
· Expert in Internet and social media strategy with a demonstrated track record.
· Develop an annual marketing plan which should detail the year’s activity to meet agreed company objectives.
· Arranging camps in schools, societies, ladies’ clubs etc.
· Visible business growth
· Meeting doctors of all specialities and track their referrals.
· Health camps and calendar maintain.
· Corporate tie up
· Insurance tie up
· Health camps and calendar maintain.
· Monitoring Brochure display and adequate promotion in-house