Role : Product Marketing Manager : Location : Gurgaon, India Full/ Part-time**: Full-time

About Carrier : About the Role : As the Aftermarket Marketing Specialist, you will drive growth and profitability across Carrier's aftermarket business by developing and executing marketing strategies for Service Agreements, Repairs, Spare Parts, Controls, and Digital Service offerings. You will play a critical role in expanding installed-base penetration, improving customer retention, strengthening channel partnerships, and identifying new revenue opportunities. By leveraging market intelligence, customer insights, and data-driven strategies, you will help maximize customer lifetime value while supporting the growth of Carrier's service and solutions portfolio.

Key Responsibilities : As an Aftermarket Marketing Specialist, you'll be responsible for:

- Developing and executing aftermarket growth strategies across Services, Parts, Controls, Digital Services, and Building Solutions.
- Driving installed-base marketing initiatives, lifecycle campaigns, renewal programs, modernization programs, and customer retention activities.
- Conducting market intelligence, competitive benchmarking, and chance assessments to support portfolio expansion and business growth.
- Supporting the growth of spare parts and accessories through channel development, portfolio management, and go-to-market initiatives.
- Leading customer engagement programs, digital marketing campaigns, and demand generation activities.
- Creating sales enablement tools, training content, value propositions, and channel marketing programs.




- Monitoring business performance through revenue, margin, penetration, and customer-retention analytics.
- Identifying and commercializing new aftermarket opportunities across services, controls, digital solutions, and adjacent product categories.

Requirements : We are looking for people who are commercially driven, customer-focused, analytical, and passionate about driving business growth through creative marketing strategies.

As a minimum you must have :

- Bachelor's degree in Engineering.
- 3-5 years of experience in Product Marketing, Service Marketing, HVAC, Building Solutions, Industrial Products, or related industries.
- Robust expertise in market intelligence, portfolio management, and business analytics.
- Experience in channel development and go-to-market strategy execution.
- Excellent stakeholder management, communication, and cross-functional collaboration skills.

Although not necessary, it would be nice if you have :

- MBA or Postgraduate qualification in Marketing, Business Administration, or a related field.
- Experience with digital services, controls, or connected building solutions.
- Knowledge of aftermarket service businesses, service agreements, and lifecycle marketing strategies.

Benefits :



We offer a competitive total rewards package that may include other benefits and wellbeing programs. Offerings vary by role and location and are designed to support employees' health, security, and success.

- Enjoy your best years with our retirement savings plan.
- Have peace of mind and body with our health insurance.
- Make yourself a priority with flexible schedules, parental leave, and our holiday purchase scheme.
- Drive forward your career through professional development opportunities.
- Achieve your personal goals with our Employee Assistance Programme.

Equal Treatment and Non-Discrimination : Carrier is committed to equal treatment and non-discrimination principles. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, or disability, or any other applicable protected class.

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Carrier is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

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📌 Product Marketing Manager - Totaline & Aftermarket (Gurugram)
🏢 Carrier
📍 Gurugram