Position : General Manager

Company : YESTE Migration & Education Consulting Pvt. Ltd.

Work Location : Kochi, Kerala

Job Type : Full-time

Reporting : Managing Directors / Board of Directors

About Us : YESTE Migration & Education Consulting Pvt. Ltd . is a growing Education, Migration & Recruitment consultancy dedicated to helping students and skilled professionals achieve their international education and migration goals. We are committed to delivering ethical, high-quality, and client-focused services while fostering a culture of professionalism, innovation, and continuous growth. Company carries 15+ years of service excellence and international presence.

We are seeking an experienced, dynamic, and results-driven General Manager to lead our operations, drive business growth, and oversee the day-to-day management of our organization.

Position Summary

The General Manager (GM) serves as the highest operational leader of YESTE Migration & Education Consulting Pvt. Ltd., responsible for driving business growth, operational excellence, customer satisfaction, and organizational performance across all departments.

The GM will oversee the day-to-day operations of the organization while ensuring the achievement of strategic business goals. This role requires exceptional leadership, commercial acumen, people management skills, and extensive experience in the overseas education and migration consulting industry.

The General Manager will work closely with the Managing Director and Executive Management to formulate strategies, improve operational efficiency, increase profitability, and build a high-performing organization.

Key Objectives of the Position

The General Manager shall be responsible for :

- Driving sustainable business growth.
- Increasing company revenue and profitability.




- Developing strong operational systems and SOPs.
- Ensuring outstanding client satisfaction.
- Building a high-performance culture.
- Maintaining compliance with company policies and industry regulations.
- Strengthening YESTE's market position.
- Leading continuous improvement initiatives.
- Supporting long-term organizational expansion.

Core Areas of Responsibility

1. Strategic Leadership

- Execute the company's vision and long-term strategic objectives.
- Translate business goals into measurable operational plans.
- Develop annual business plans and departmental KPIs.
- Identify new business opportunities and expansion strategies.
- Monitor industry trends and recommend innovative business initiatives.
- Drive continuous improvement across the organization.
- Present strategic recommendations to Executive Management.

2. Business Growth & Revenue Management

- Drive achievement of monthly, quarterly, and annual revenue targets.
- Monitor sales performance across migration and education verticals.
- Develop strategies to improve conversion ratios.
- Optimize sales funnels and client acquisition processes.
- Identify opportunities to increase profitability.
- Work closely with the Marketing and Sales teams to maximize lead generation and conversions.
- Develop strategic partnerships with universities, institutions, and international organizations.




- Evaluate current service offerings and business diversification opportunities.

3. Operational Management

Provide leadership across all operational departments including:

- Migration Services
- International Education
- Sales
- Marketing
- Assessment Team
- Client Relations
- Documentation
- Quality Assurance
- Human Resources
- Finance & Administration
- Front Office

Responsibilities include:

- Ensuring smooth daily operations.
- Monitoring workflow efficiency.
- Eliminating operational bottlenecks.
- Standardizing internal processes.
- Improving turnaround time.
- Ensuring excellent service delivery.

4. Leadership & People Management

- Lead and mentor departmental managers.
- Build a culture of accountability, collaboration, and excellence.
- Conduct regular leadership meetings.
- Set departmental objectives.
- Monitor individual and team performance.
- Coach underperforming managers.
- Identify future leaders.
- Promote employee engagement and retention.
- Encourage innovation and continuous learning.

5. Sales & Business Development Oversight

Oversee the complete sales function by:

- Monitoring daily sales performance.
- Reviewing conversion reports.
- Improving enquiry handling processes.
- Supporting strategic sales initiatives.
- Reviewing sales scripts and consultation quality.
- Assisting in handling key corporate clients.
- Monitoring customer acquisition costs.
- Improving revenue forecasting.

6. Marketing Oversight

Work closely with the Marketing Manager to ensure:

- Brand visibility.
- Effective digital marketing.
- Lead generation.
- SEO performance.
- Social media growth.
- Google Ads and Meta Ads performance.
- Website optimization.
- Content marketing strategy.
- Webinar campaigns.
- Event part

📌 General Manager (Kochi)
🏢 YESTE Migration and Education Consulting
📍 Kochi