Title : Sr Director Enterprise Marketing

Experience: 15+ years

Purpose

Build a scalable, insight-led marketing function that accelerates Quick Heal Seqrite Portfolio 3×3Y growth ambition by creating market demand, strengthening product-market fit, enabling sales and partners, and building trust across India and global markets.

Accountable for business outcomes through strategy, market intelligence, people, processes, budgets, and execution excellence delivered by internal teams and specialist partners.

Key Responsibilities

Strategic Leadership

- Translate business goals into a multi-year marketing and growth strategy.
- Prioritise investments across Enterprise, Government, SMB, SOHO, Partner and International businesses.
- Identify high-potential markets, industries, customer segments and growth opportunities.
- Own annual marketing plans, budgets, governance and ROI.
- Drive business recommendations, not activity reporting.

Customer, Partner & Market Intelligence

- Act as the voice of customers, partners and the market.
- Establish structured customer and partner engagement programmes.
- Lead market research, competitive intelligence, win-loss reviews and buyer insights.
- Convert market feedback into actionable product, sales and business decisions.

Product & Solutions Marketing

- Define positioning, messaging, buyer personas and value propositions.
- Drive product launches, adoption strategies and commercial readiness.
- Own competitive differentiation, use-case narratives, pricing inputs and customer proof points.
- Align Product, Sales, Partners and Marketing around growth objectives.





Revenue & Demand Generation

- Own marketing-sourced and marketing-influenced pipeline contribution.
- Build segment-specific demand generation strategies and growth programmes.
- Define lead management, qualification and conversion frameworks with Sales.
- Measure performance from marketing investment to revenue impact.

Sales & Partner Enablement

- Equip Sales and Partners with effective messaging, playbooks, battlecards, case studies and training programmes.
- Improve sales productivity, partner activation and win rates through market-led insights and enablement.

Brand, Communications & Growth Platforms

- Define corporate, product and solution branding strategy.
- Lead PR, thought leadership, digital growth, and field marketing strategies.
- Ensure consistent brand experience across all customer touchpoints.
- Build scalable operating models through capable teams and external agencies.

Brand & Corporate Communications

- Oversee and lead brand and corporate communications for Seqrite.
- Develop and execute a comprehensive corporate communications strategy aligned with the company's business objectives and growth plans.




- Create compelling narratives that reinforce Quick Heal's leadership in cybersecurity innovation and trust

Public Relations & Media Relations

- Oversee and Lead public relation and media relations for Seqrite.
- Develop and execute proactive PR strategies to enhance corporate visibility and thought leadership.
- Drive media engagement, executive interviews, press conferences and product launch communications.
- Develop and Lead social media Strategy for Seqrite

Analyst Relations :

- Incubate and nurture leading analyst relationships like Gartner, Forrester, Frost & Sullivan, DSCI etc.
- Design and Participate in leading product evaluations conducted by various originations like MITRE

Success Measures

- Marketing-sourced pipeline
- Marketing-influenced revenue
- Product adoption growth
- Customer acquisition and retention
- Partner contribution and activation
- Lead-to-chance conversion
- Brand preference and market share
- Campaign ROI
- Sales enablement impact
- Product launch success

Experience & Qualifications

- 15+ years of leadership experience in Technology, Cybersecurity, SaaS or Enterprise Solutions.
- Proven success in Product Marketing, Go-to-Market, Demand Generation and Growth Strategy.
- Strong exposure to Enterprise, Channel and Digital businesses.
- Demonstrated ability to build high-performing teams and scalable operating models.
- MBA or equivalent business qualification preferred.

Leadership Attributes

Strategic | Commercially Astute | Customer Obsessed | Data-Driven | Outcome Focused | Influential Communicator | Builder of Teams, Systems and Accountability

📌 Sr. Director - Enterprise Marketing (Maharashtra)
🏢 Quick Heal
📍 Maharashtra