We are hiring a Performance Marketing Specialist with 1–3 years of hands-on experience managing paid advertising campaigns across Meta Ads, Google Ads and LinkedIn Ads, with a robust focus on D2C and eCommerce brands.

Key Responsibilities

- Plan, launch, manage and optimise Meta Ads campaigns focused on purchases, leads and revenue.
- Manage creative testing, scaling, retargeting, Advantage+ and catalogue advertising campaigns.
- Monitor ROAS, CPA, CAC, CTR and conversion rates to improve campaign profitability.
- Plan and manage Google Ads campaigns, including Search, Shopping and Performance Max.
- Create and optimise LinkedIn Ads campaigns for B2B lead generation, including audience targeting, Lead Gen Forms, retargeting and conversion tracking.
- Set up and troubleshoot conversion tracking using Meta Pixel, Conversions API, GA4, GTM and LinkedIn Insight Tag.
- Analyse campaign performance and prepare weekly/monthly client reports.
- Coordinate with creative teams and independently manage multiple client accounts.

Requirements




- 1–3 years of relevant performance marketing experience.
- Must have hands-on Meta Ads experience with D2C/eCommerce brands.
- Strong understanding of Shopify, product catalogues, creative testing and purchase conversion funnels.
- Practical experience with Google Ads campaign management and optimisation.
- Hands-on experience with LinkedIn Campaign Manager, including B2B targeting, lead generation and campaign optimisation.
- Good knowledge of conversion tracking, analytics and performance reporting.
- Strong communication, analytical thinking and client management skills.
- Experience using AI tools for campaign analysis, optimisation and automated reporting is an advantage.

Job DetailsLocation: MG Road, Bengaluru Work Mode: Work from Office

Experience: 1–3 Years

Salary: ₹4–6 LPA

Employment: Full-time

Apply Here: https://forms.gle/LbGnvHYCz8E7si6C

📌 Performance Marketing Specialist –C/eCommerce (Bengaluru)
🏢 Digirank
📍 Bengaluru