JOB TITLE : Loan Officer-Agriculture Banking GRADE : DM-II
DEPARTMENT : Agriculture Banking
LOCATION : Branch
SUB-DEPARTMENT : TYPE OF POSITION : Full Time
REPORTS TO : Area Manager-Agriculture Banking
REPORTING INTO
NA
- ROLE PURPOSE & OBJECTIVE
- Loan Officer-Agriculture Banking
- Managing secured loans of assigned URC/SFB branch
- Planning and organizing micro marketing activities for leads and business
- Looking for Early Warning Signals and informing the same to corporate team for timely corrective action in asset business
- SIZE OF THE ROLE
FINANCIAL SIZE NON-FINANCIAL SIZE
- Customer Base – 70 Customers Approximately
- Portfolio size – approx. 5 Crs
- Customer relationship building
- Collections
- Lead generation
- Marketing activities
- KEY DUTIES &
RESPONSIBILITIES OF THE ROLE
Business
- Managing Asset Products- managing Kisan Credit Card, Agri Enterprise Loans, other secured loans
- Knowledge on process and products- mortgage processes of the state in Kisan Credit Card, other product
- Cross-sell of liability products and third-party products
- Formation of Farmers’ Clubs one per branch/leveraging existing clubs, making use of the same for bank’s business
- Work with team in harnessing the potential of the area and achieving the set targets
Customer
- Ensure that issues/ complaints raised by the customer are resolved within agreed TAT, work with Service Quality for improving customer service on an ongoing basis
- Developing and maintaining rapport with key person’s / opinion makers of the village
- Work closely with Credit and Ops to ensure timely sanctions and DB Customer
Internal Process
- Completing mortgages on time/collection of Post disbursement documents
- Ensuring the collection efficiency and containing PAR and IOD within threshold levels
Learning & Performance
- Keep self-updated on the latest product, process and regulatory guidelines.
- Ensure completion of all nominated trainings for self.
- MINIMUM REQUIREMENTS OF KNOWLEDGE &
SKILLS
Educational
Qualifications
- Graduate, preferably in Agri/Allied Sciences, Post-graduation/ PGDBA/ MBA in Rural Management will be an added advantage
Experience (Years and Core Experience Type)
- Minimum 1-2 years of experience covering assets (agri and allied activity loans) and cross-sell in rural areas in a bank/ rural business focused input company
Certifications
- NA
Functional Skills
- Rich knowledge of rural markets, marketing activities and products suitable for rural / semi-urban markets (Rural urban corridors), team management, stake holder coordination and focus on P&L; of overall business, fee income Should have managed a larger team/ geography.
Behavioral Skills
- Positive approach towards rural customers, rapport with Govt. Agencies, go getter, pro-active, inspiring in bringing the best of team, mentor in setting examples, good trainer.
Competencies
- NA
- KEY INTERACTIONS
INTERNAL
EXTERNAL
Branch Team
Lead Banks
Operations Team
BLBC (Block Level Banker’s Committee)
Service Quality
Village Panchayats/Sarpanch
PREPARED BY: Alok Sharma
DATE: 20-02-2024
REVIEWED BY: Murali Chari
DATE: 16-08-2025
LAST UPDATED BY: TM Team
DATE: 13-11-2025
📌 Loan Officer-Agriculture Banking _ Tamilnadu, Kerala & Karnataka (Poonamallee)
🏢 Ujjivan Small Finance Bank
📍 Poonamallee
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