About Testvox
Testvox is an independent software testing and quality engineering company providing comprehensive QA solutions to technology businesses globally. With over 9 years of industry experience and a team of 40+ professionals, we help organisations improve software quality through functional testing, test automation, performance testing, security testing and dedicated QA resources.
We are looking to strengthen our international presence and expand our business across the USA, UK and European markets.
Role Overview
We are seeking an experienced, strategic and results-driven Head of International Sales to establish, lead and scale Testvox's international sales organisation from the ground up.
The ideal candidate must have a proven track record in international B2B IT services sales, specifically in Software Testing Services and IT Staff Augmentation Services, with substantial experience acquiring customers and generating revenue across the USA, UK and European markets.
This is a leadership position requiring a combination of strategic thinking, hands-on business development, new customer acquisition, team building and revenue ownership.
The successful candidate will be responsible for developing international market-entry strategies, establishing sales operations, building a high-performing sales team, acquiring strategic clients and delivering sustainable and profitable business growth.
Key Responsibilities
1. International Market Expansion & Strategy
- Develop and execute comprehensive international sales and market-entry strategies for the USA, UK and European markets.
- Identify target industries, geographical opportunities, ideal customer profiles and potential business segments.
- Conduct market research, competitor analysis and opportunity assessments.
- Establish Testvox's presence and strengthen its positioning in international markets.
- Develop annual, quarterly and monthly business development plans with measurable revenue objectives.
2. New Business Development & Customer Acquisition
- Independently identify, approach and acquire new international customers.
- Build relationships with CTOs, CIOs, CEOs, founders, QA Directors, Engineering Heads and other key decision-makers.
- Drive end-to-end sales activities, including prospecting, lead qualification, discovery meetings, solution presentations, proposals, commercial negotiations and deal closures.
- Develop new opportunities through outbound sales, LinkedIn, email campaigns, referrals, networking and strategic partnerships.
- Build a solid pipeline of qualified international business opportunities.
3. Software Testing & IT Staff Augmentation Sales
- Drive business development for Testvox's software testing and quality engineering services.
- Develop opportunities for functional testing, automation testing, performance testing, security testing and managed QA services.
- Drive sales of IT staff augmentation services,
including dedicated QA engineers, automation engineers, performance engineers, security testers and QA leadership resources.
- Position suitable engagement models, including fixed-price projects, time-and-material engagements, dedicated teams and long-term resource contracts.
- Work closely with technical and delivery teams to understand client requirements and develop competitive solutions.
4. Sales Team Building & Leadership
- Establish and build the international sales organisation from scratch.
- Define the sales organisation structure and recruitment requirements.
- Recruit, train, mentor and lead Business Development Managers, Sales Executives, SDRs and Account Managers.
- Establish clear individual and team sales targets, KPIs and performance evaluation frameworks.
- Build a highly accountable, growth-driven, target-oriented and results-focused sales culture.
- Develop sales training programmes, performance improvement plans and effective sales management processes.
5. Revenue Growth & Business Performance
- Own and drive international revenue targets and business growth objectives.
- Develop and manage sales budgets, revenue forecasts and pipeline projections.
- Monitor sales performance, conversion rates, deal values and profitability.
- Ensure consistent pipeline generation and timely opportunity progression.
- Drive recurring revenue through long-term engagements, client retention, upselling and cross-selling.
- Ensure sales activities align with the company's commercial objectives and gross margin expectations.
6. Strategic Partnerships & Account Development
- Establish strategic relationships with international IT consulting companies, software development firms, technology partners and outsourcing companies.
- Develop referral partnerships, channel partnerships and white-label business opportunities.
- Identify opportunities for strategic alliances and long-term business collaborations.
- Build and maintain strong relationships with existing international clients to maximise account growth.
7. Sales Operations & Reporting
- Establish a structured international sales process and standard operating procedures.
- Implement effective CRM management, pipeline tracking, forecasting and sales reporting.
- Conduct regular sales reviews and provide performance reports to the CEO.
- Ensure accurate sales documentation, proposals, commercial agreements and opportunity management.
- Collaborate with marketing to align demand generation, campaigns and sales conversion strategies.
Mandatory Skills & Experience
- 12–15+ years of experience in B2B IT services sales and business development.
- Strong international sales experience across the USA, UK and European markets.
- Mandatory hands-on sales experience in Software Testing Services / Quality Engineering Services.
- Mandatory hands-on sales experience in IT Staff Augmentation / Dedicated Engineering Team Services.
- Proven track record of independently acquiring international customers and achieving revenue targets.
- Demonstrated experience building and leading sales teams from scratch or significantly scaling existing teams.
- Strong understanding of offshore delivery models, outsourcing engagements and IT services commercial structures.
- Experience in enterprise sales, consultative selling, contract negotiation and strategic account development.
- Strong understanding of sales pipeline management, revenue forecasting, CRM and performance measurement.
- Excellent communication, presentation, negotiation and leadership skills.
Preferred Qualifications
- Experience working with pure-play software testing or quality engineering companies.
- Established professional network among technology companies and decision-makers in the USA, UK and Europe.
- Experience selling to SaaS, Fintech, Healthcare Technology, Enterprise Software and Digital Transformation companies.
- Experience developing offshore outsourcing and managed QA service engagements.
- Experience managing international client relationships and multi-country sales operations.
Key Performance Indicators (KPIs)The role will be evaluated based on measurable business outcomes, including:
- International revenue generation and achievement of annual sales targets.
- New international customer acquisition.
- Qualified sales pipeline development and conversion.
- Revenue generated from Software Testing and Staff Augmentation services.
- Gross margin and profitability of acquired business.
- Recurring revenue and long-term client engagement growth.
- Successful recruitment and development of the international sales team.
- Individual and team sales productivity.
- Accuracy of sales forecasting and CRM reporting.
What We Are Looking ForWe are looking for a highly ambitious, commercially strong and entrepreneurial sales leader who can take complete ownership of international business development. The ideal candidate must be:
- Growth-driven and target-oriented.
- Highly proactive in identifying and acquiring new customers.
- A proven revenue generator with a strong closing track record.
- Capable of building and leading a high-performing sales team.
- Strategic in market expansion and hands-on in execution.
- Accountable for business outcomes, profitability and sustainable growth.
This is an opportunity to build and lead Testvox's international sales organisation and play a key role in the company's global expansion journey.
📌 Head of International Sales (India)
🏢 Testvox
📍 India