About The Role
We are looking for a curious, research-oriented, and strong writer who can transform expertise into compelling, engaging, and credible content. Your Primary Responsibility Will Be To Answer “What should Preeti Rao and Weljii be talking about?” You will research, develop, write, and repurpose content across Instagram, YouTube, LinkedIn, and other relevant platforms.
Key Responsibilities
• 1. Research Research And Identify Relevant Topics Across
• Health & Wellness
• Preventive Health
• Integrative Health
• Behaviour Change
• Nutrition
• Healthy Ageing
• Lifestyle
• Psychology
• Coaching
• Healthcare Trends
• Consumer Questions
• Social Media Conversations
• Search Trends
• 2. Content Ideation Ideas Should Be Evaluated Based On
• Relevance
• Authority
• Differentiation
• Audience Interest
• Search Potential
• Social Media Potential
• Business Relevance
• 3. Scriptwriting & Content Creation Create Engaging Content For
• Instagram Reels
• YouTube Shorts
• YouTube Long-Form Videos
• LinkedIn Posts
• Carousels
• Articles
• Podcast Talking Points
• Interview Questions The candidate should have a strong understanding of hooks, storytelling, audience attention, and platform-specific content formats.
• 4. Story Mining Work Closely With Preeti Rao To Identify And Develop
• Personal Stories
• Experiences
• Lessons
• Opinions
• Contrarian Perspectives
• Founder Stories
• Industry Observations The goal is to ensure the content feels authentic, differentiated, and human, rather than generic or AI-generated.
• 5. Content Repurposing Convert one long-form content asset into multiple pieces of content. For Example One Webinar / Interview / Podcast / Presentation → Multiple Content Pieces
• 6.
Health Content Accuracy As this is a health and wellness brand, the candidate must be highly responsible and accurate when handling health-related information. The Candidate Should Be Comfortable With
• Checking primary and credible sources
• Verifying claims
• Identifying misinformation
• Avoiding exaggerated health claims
• Maintaining factual accuracy
• Understanding the distinction between health education and medical advice Ideal Candidate The Ideal Candidate Should Have
• Excellent English communication skills
• Strong research capabilities
• Excellent writing skills
• Robust storytelling ability
• Understanding of social media content
• Strong understanding of hooks and content formats
• Curiosity about health and human behaviour
• Ability to convert research into engaging content
• Comfortable using AI tools for research and ideation without becoming dependent on them
• Basic understanding of SEO
• Understanding of emerging AI-search behaviour Strong attention to detail and fact-checking ability Portfolio Requirement Portfolio is mandatory. Candidates must submit 3–5 examples of their best scripts or content pieces along with their application. Relevant Samples May Include
• Instagram Reel Scripts
• YouTube Scripts
• LinkedIn Content
• Articles
• Health & Wellness Content
• Research-Based Content Thought Leadership Content Key Skills Content Research | Scriptwriting | Storytelling | Content Ideation | Social Media Content | Health & Wellness Research | SEO | Fact-Checking | Content Repurposing | AI-Assisted Research Compensation & Location Compensation: ₹7–9 LPA
Location:
Gurugram / Hybrid
Experience:
2–5 Years
How to Apply
To Apply For a Position At Weljii, Please Send Us Your Resume And a Cover Letter, Which Clearly States The Position You Are Seeking To
[email protected]
📌 Content Researcher (Gurugram)
🏢 Weljii
📍 Gurugram