Job Description – Digital Marketing Executive

Job Title: Digital Marketing ExecutiveDepartment: MarketingReporting To: Marketing Manager / Business Development Manager

Job Summary

The Digital Marketing Executive will be responsible for planning, executing, and managing digital marketing activities to improve brand awareness, generate leads, increase website traffic, and strengthen the company's online presence across various digital platforms.

Key Responsibilities
Social Media Management
Content Creation
Digital Advertising
SEO & Website Management
Lead Generation & Marketing
Analytics & Reporting

Required Skills & Qualifications
Bachelor's degree in Marketing, Business Administration, or a related field.
1–2 years of experience in digital marketing (preferred).
Positive knowledge of social media platforms.
Knowledge of Meta Business Suite and Google Ads.




Basic understanding of SEO and Google Analytics.
Creative thinking and content development skills.
Valuable communication and coordination skills.
Knowledge of Canva, Photoshop, or other design tools is an advantage.

Key Performance Indicators (KPIs)
Social media growth and engagement.
Number of leads generated.
Website traffic growth.
Advertising campaign performance.
Lead conversion rate.
Consistency and quality of content publishing.

Additional Requirements
Ability to work independently and meet deadlines.
Stay updated with the latest digital marketing trends.
Robust organizational and multitasking abilities.

Pay: ₹20,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Digital Marketing Specialist Vyttila
🏢 Pure Touch Group
📍 Vyttila