About Pexa Car Care

Pexa Car Care is a growing doorstep car care service brand with 7+ years of industry experience and 300+ franchises across India. We provide professional car cleaning and detailing services through a technology-driven platform.

We are looking for a creative, analytical, and result-oriented Digital Marketing Executive with hands-on experience in performance marketing, lead generation, influencer collaborations, and content planning.

Key Responsibilities
Meta Ads Management: Plan, execute, and optimize Facebook and Instagram advertising campaigns.
Google Ads Management: Manage Search, Display, and Performance Max campaigns for effective lead generation.
Lead Generation: Develop and optimize campaigns to generate quality leads while maintaining an effective Cost Per Lead (CPL).
Budget Management: Monitor advertising budgets, analyze CPC, CPL, and ROAS, and improve campaign performance.
Influencer Marketing: Research, shortlist, negotiate, and coordinate influencer collaborations.
Content Planning: Develop creative campaign concepts, content calendars, advertising copy, and promotional strategies.
Creative Coordination: Work closely with designers and video editors to develop engaging marketing content.
Analytics & Reporting: Track campaign performance using Meta Ads Manager,



Google Ads, and GA4, and prepare regular reports.
Competitor Research: Analyze competitors, market trends, and identify new digital marketing opportunities.
AI Tools: Utilize ChatGPT and other AI-powered tools for content ideation, marketing research, and campaign planning.

Required Skills
Strong hands-on experience with Meta Ads Manager and Google Ads.
Proven ability to independently manage and optimize paid advertising campaigns.
Good understanding of lead generation, audience targeting, campaign budgeting, and performance metrics.
Working knowledge of Google Analytics 4 (GA4).
Experience in influencer research, negotiation, and campaign coordination.
Creative thinking, content planning, and copywriting skills.
Robust analytical, problem-solving, and organizational abilities.
Valuable communication and coordination skills.
Proficiency in English and Malayalam.
Familiarity with ChatGPT and AI marketing tools.

Job Types: Full time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits:
Cell phone reimbursement

Education:
Bachelor's (Preferred)

Experience:
Digital marketing: 3 years (Preferred)

Work Location: In person

📌 Digital Marketing Executive Kazhakkoottam (India)
🏢 Pexa Car Care
📍 India