Experience: 2–3 Years

Employment Type: Full-time

Department: Marketing & Growth

About the Role

We are looking for an experienced WhatsApp Marketing & Automation Specialist who can independently manage WhatsApp Business API platforms such as Interakt, AiSensy, Gallabox, WATI or similar solutions across multiple brands.

The ideal candidate should have strong hands-on experience in executing WhatsApp campaigns, managing business accounts, setting up automated workflows, configuring chatbots, and optimizing customer communication to generate meaningful business outcomes.

Key Responsibilities

- Manage multiple WhatsApp Business API accounts across different brands.
- Independently operate platforms such as Interakt, AiSensy, WATI, Gallabox or equivalent.
- Create, schedule and execute bulk WhatsApp marketing campaigns.
- Design and manage WhatsApp message templates, including marketing, utility and authentication templates.
- Set up automated workflows for lead nurturing, follow-ups, customer engagement and reactivation.
- Configure WhatsApp chatbots, interactive messages, buttons, list messages and customer journeys.
- Manage contact databases, audience segmentation, tagging and campaign lists.
- Monitor campaign performance, delivery rates, read rates, responses and conversions.
- Integrate WhatsApp platforms with CRM systems, websites, landing pages and other marketing tools.
- Ensure WhatsApp Business policies, template guidelines and messaging compliance.
- Identify opportunities to improve campaign performance, automation and lead conversion.

Required Skills & Experience




- 2–3 years of practical experience in WhatsApp Business API management.
- Hands-on experience with Interakt or similar WABA platforms.
- Experience in bulk messaging, campaign execution and automation workflows.
- Good understanding of WhatsApp templates, approval processes and messaging policies.
- Experience with chatbot configuration and automated customer journeys.
- Understanding of CRM integration, lead management and marketing automation.
- Strong analytical skills to monitor and improve campaign performance.
- Ability to independently manage multiple brands and campaigns.

Preferred Qualifications
- Experience managing WhatsApp campaigns for multiple businesses or brands.
- Knowledge of Zoho CRM, Meta Business Manager and Facebook Lead Ads.
- Basic understanding of APIs, webhooks and third-party integrations.
- Experience in education, retail, e-commerce, recruitment or service-based industries.

Significant – Please Read Before Applying Candidates without prior hands-on experience in WhatsApp Business API platforms (Interakt, AiSensy, WATI, Gallabox or similar) should NOT apply.

This position requires practical working knowledge, not just theoretical understanding.

The selection process will include a practical assessment round where candidates will be required to demonstrate their actual skills in operating WABA platforms, setting up campaigns, configuring automation workflows and managing WhatsApp marketing activities.

Please apply only if you have relevant professional experience and are confident in demonstrating your skills.

Pay: ₹22,000.00 - ₹32,000.00 per month

Benefits

- Paid time off

Work Location: In person

📌 WhatsApp Marketing & Automation Specialist (Chandigarh)
🏢 Infoaccords Technologies
📍 Chandigarh