07 Nov
|
Haparz
|
Devanahalli
07 Nov
Haparz
Devanahalli
BANGALORE LOCATION IS AVAILABLE
NO FRESHER WILL BE PREFERRED
We are looking for Senior Salesforce Data 360 MCAE Consultant as a Full Time for our IT Company.
Location- Bangalore
Experience- 6+ years
Budget- As per company standard
Notice Period- Immediate Joiner
JD:-
Skills: Data 360, pardot (mcae), secondary: integration, SF CRM
Primary Responsibility: Define the data strategy, audience segmentation framework, Customer 360 approach, and engagement-driven targeting model.
Key Responsibilities
Assess customer data sources, data quality, consent data, and audience readiness.
Design audience segmentation and engagement scoring models.
Define Customer 360 and Data Cloud strategy to unify customer profiles.
Establish segmentation, suppression, and audience lifecycle management processes.
Design data flows between MCAE, CRM, Data Cloud, and external platforms.
Define re-engagement, sunset, and subscriber hygiene strategies.
Support audience selection for IP warm-up based on engagement and deliverability criteria.
Identify opportunities for AI-driven audience selection and optimisation
📌 Senior Salesforce Data 360 MCAE Consultant (Devanahalli)
🏢 Haparz
📍 Devanahalli