Job Description – Digital Marketing Head
Location: Ovum Hospitals, Bengaluru
We are looking for an experienced Digital Marketing Head with a strong background in the hospital/healthcare industry to lead and manage digital marketing strategies, strengthen the hospital's online presence, generate patient leads and drive brand visibility.
Key Responsibilities:
- Develop and execute digital marketing strategies for hospital services and specialties.
- Manage digital campaigns across Google Ads, Meta Ads, SEO and social media platforms.
- Drive patient lead generation, enquiries, conversions and appointment bookings.
- Plan and oversee digital content, campaigns and promotional activities.
- Monitor website performance, SEO rankings, campaign ROI and lead quality.
- Coordinate with internal teams for service promotions, branding and marketing initiatives.
- Analyse campaign performance and prepare regular reports and MIS.
- Manage digital marketing budgets and optimise campaign performance.
Requirements:
- Relevant experience in digital marketing, preferably in a leadership role.
- Mandatory hospital/healthcare industry experience.
- Strong knowledge of Google Ads, Meta Ads, SEO, SEM and social media marketing.
- Experience in healthcare lead generation and patient acquisition.
- Strong analytical, communication and team management skills.
Interested candidates with relevant hospital digital marketing experience may apply to
[email protected] / +91-XXXXXXXXXX
Pay: ₹45,000.00 - ₹100,000.00 per month
Perks:
- Flexible schedule
- Provident Fund
Work Location: In person
📌 Digital Marketing Head (Kalyan Nagar)
🏢 Ovum Hospital
📍 Kalyan Nagar