Roles & Responsibilities:
- Own the client relationship end-to-end: briefs in, approvals out, deadlines tracked
- Set the channel plan and campaign calendar per client, translating business goals into a
marketing approach
- Own copywriting across all client accounts: campaign-level and long-form copy, plus the
tone-of-voice guidelines per client
- Run status updates, review cycles, and expectation management
- Flag scope creep or resourcing gaps early
- Maintain the "Account Bible" per client (goals, history, preferences, contacts, open items)
for continuity/backup coverage
- Manage and maintain revenue targets and budgets as per the client
- Create a pitch for the recent campaigns
- Create a pitch for the new customers, potential clients, etc
- Operate and manage the team, but deploy the team for the objective lineup for the
particular campaign, etc
- Creating reports and updating the client as well as the director in the form of
budgets, ads, and spends
- The most important thing is maintaining the understood trust and transparency across all
channels with the management
📌 Marketing Strategist (Goa)
🏢 The ASMR
📍 Goa