Lead Generation Executive – EdTech

Job Title: Lead Generation Executive

Industry: EdTech / Education Technology

Department: Sales

Employment Type: Full-Time

Location: Nerul, Navi Mumbai

Experience: 1–3 years in inside sales, telesales, counseling, or EdTech sales

Salary: 18,000 to 25,000 Incentives

About the Role

We are looking for an energetic and result-oriented Lead Generation executive to join our sales team in the EdTech industry. The candidate will be responsible for connecting with prospective students/parents, understanding their educational requirements, explaining our programs, and converting qualified leads into enrollments.

The ideal candidate should have excellent communication skills, a solid sales mindset, and the ability to build trust with prospective customers over phone calls, WhatsApp, and other digital channels.

Key Responsibilities

- Handle inbound and outbound calls with prospective students/parents.
- Understand customer requirements, career goals, and learning needs.
- Explain courses, programs, benefits, fees, and enrollment processes effectively.
- Follow up consistently with leads through calls, WhatsApp, email, and other channels.
- Convert qualified leads into paid enrollments and achieve monthly sales targets.
- Maintain accurate lead and customer information in the CRM.
- Build strong relationships with prospective students and parents.




- Identify customer objections and provide appropriate solutions.
- Conduct product/course demonstrations or counseling sessions when required.
- Coordinate with the academic, counseling, and operations teams to ensure a smooth enrollment process.
- Maintain daily call, follow-up, conversion, and revenue reports.
- Stay updated about the company's courses, competitors, and market trends.

Key Performance Indicators (KPIs)

- Monthly revenue/enrollment targets
- Lead-to-enrollment conversion rate
- Number of calls and meaningful conversations
- Follow-up completion rate
- Average response time to leads
- Revenue per lead
- Customer engagement and quality of counseling

Required Skills

- Excellent verbal and written communication skills.
- Strong convincing, negotiation, and objection-handling abilities.
- Customer-focused and consultative approach to sales.
- Comfortable making a high volume of calls.
- Target-oriented and self-motivated.
- Good interpersonal and relationship-building skills.
- Basic knowledge of CRM tools, Google Workspace, MS Office, and communication platforms.
- Ability to work in a fast-paced and target-driven environment.

Qualifications

- Bachelor's degree in any discipline preferred.
- 1–3 years of experience in inside sales, telesales, counseling, or EdTech sales preferred.
- Freshers with excellent communication skills and a strong interest in sales may

📌 Lead Generation Executive (Navi Mumbai)
🏢 Thrive Education
📍 Navi Mumbai