Company: Akari Global

Location: Mumbai

Employment Type: Full-Time | Work from Office

Experience: 1–2 Years

Annual CTC: ₹2.4 – ₹3.0 LPA

Reporting To: Marketing Head

About Akari GlobalEstablished in 2006, Akari Global is an Indian brand offering a diverse portfolio of lighting, electrical, electronics, and everyday utility products. With a strong distribution network and an expanding product range, Akari focuses on delivering practical, reliable, and value-driven solutions to consumers across India.

We are looking for a creative, organised, and proactive Junior Marketing Communication Executive to support our marketing communication, social media activities, content development, and brand-building initiatives.

Key Responsibilities

1. Social Media Management

- Plan, maintain, and execute monthly social media content calendars for Instagram, Facebook, LinkedIn, and other relevant platforms.
- Coordinate with the graphic designer to ensure timely creation and delivery of social media creatives.
- Write engaging captions, taglines, post copies, and campaign communication in English and Hindi/Hinglish.
- Schedule and publish content across social media platforms.
- Monitor social media performance, engagement, and audience growth.
- Research relevant content trends and identify opportunities to improve brand visibility and engagement.

2. Content Writing & Marketing Communication

- Develop clear, engaging, and brand-aligned content for digital and offline marketing communication.
- Prepare creative briefs for social media posts, promotional campaigns, product launches, and other marketing materials.
- Write and refine product descriptions, promotional messages, website content, and marketing copy.
- Ensure consistency in brand tone, messaging, and communication across marketing channels.
- Support the Marketing Head in developing campaign ideas, communication concepts, and content themes.





3. Creative Coordination & Execution

- Coordinate with the in-house graphic designer for daily marketing creative requirements.
- Prepare structured creative briefs with clear messaging, content, references, and timelines.
- Review creatives for content accuracy, spelling, product information, and brand consistency before approval.
- Track ongoing marketing deliverables and follow up to ensure timely completion.
- Maintain an organised repository of approved marketing content and creative assets.

4. Website Content & Basic SEO

- Coordinate website content updates, including product information, descriptions, banners, and other marketing content.
- Write and optimise website copy using basic SEO principles.
- Assist with keyword research, meta descriptions, and SEO/AEO-friendly content.
- Coordinate with the website team or agency for content updates and corrections.
- Identify outdated or inconsistent website information and recommend improvements.

5. Marketing Research & Reporting

- Conduct regular competitor research across social media, product communication, campaigns, and digital marketing activities.
- Track industry trends, consumer preferences, and relevant marketing developments.
- Prepare weekly and monthly social media performance reports.
- Maintain marketing activity trackers, content calendars, and execution reports.
- Share insights and recommendations to improve content quality and marketing effectiveness.

Required Qualifications & Skills
- Bachelor's degree in Marketing,



Mass Communication, Advertising, Journalism, Business Administration, or a related field.
- 1–2 years of experience in marketing communication, social media management, content writing, or digital marketing.
- Solid written communication skills in English and Hindi/Hinglish.
- Ability to write engaging social media captions, promotional content, creative briefs, and marketing copy.
- Working knowledge of social media platforms and content scheduling tools.
- Basic understanding of SEO, keyword research, and website content optimisation.
- Proficiency in MS Excel, PowerPoint, and Google Workspace.
- Good organisational skills, attention to detail, and ability to manage multiple tasks and deadlines.
- Ability to coordinate effectively with designers, agencies, and internal stakeholders.

Preferred Skills
- Previous experience in consumer electronics, electrical products, FMCG, consumer durables, or related industries.
- Familiarity with Meta Business Suite, social media analytics, and basic reporting tools.
- Basic understanding of WordPress or similar content management systems.
- Ability to identify relevant social media trends and translate them into practical content ideas.
- Familiarity with AI-assisted writing and research tools.

Graphic design expertise is not required. The candidate should be capable of preparing effective creative briefs and coordinating with the graphic designer. Who Should Apply?We are looking for someone who enjoys writing, understands social media, pays attention to detail, and can turn marketing ideas into well-executed communication.

The ideal candidate is creative in thinking, structured in execution, and willing to learn, with the ability to take ownership of assigned tasks.

Interested candidates can apply by sharing their updated resume.

📌 Jr Marketing Communication Executive (Mumbai)
🏢 Akari
📍 Mumbai