Influencer Buying & Marketing Executive (Mumbai)

Influencer Buying & Marketing Executive (Mumbai)

07 Nov
|
Exhibit Group
|
Mumbai

07 Nov

Exhibit Group

Mumbai

About Us:

Exhibit Group, a leading media organisation with over 19+ years of experience in print and digital media, specialises in driving conversations in technology, automobiles, and lifestyle. Our diverse portfolio includes two renowned publications: Exhibit, a premium magazine focused on technology and lifestyle, and BBC Top Gear, a celebrated automotive magazine. We craft compelling content, organise engaging events, and develop innovative digital experiences that seamlessly integrate technology, lifestyle, and entertainment to captivate and inspire audiences.

Role Overview:

We are looking for a dynamic and result-driven Influencer Buying & Marketing Executive to manage influencer collaborations, negotiate partnerships, and execute high-impact campaigns across digital platforms. The ideal candidate should have strong networking skills, a deep understanding of influencer ecosystems, and the ability to drive ROI-focused campaigns aligned with brand objectives.

Key Responsibilities:

Identify, onboard, and manage influencers across platforms such as Instagram, YouTube, and emerging social channels

Plan and execute influencer marketing campaigns aligned with brand and client objectives

Negotiate commercials, deliverables, and timelines with influencers and agencies to ensure cost-effective deals





Build and maintain strong relationships with influencers, talent managers, and agencies

Create campaign briefs, coordinate content deliverables, and ensure timely execution

Track campaign performance using KPIs such as reach, engagement, conversions, and ROI

Stay updated with the latest influencer trends, platform algorithms, and competitor activities

Collaborate with internal teams (brand solutions, content, sales) for integrated campaign execution

Ensure compliance with brand guidelines and platform policies

Key Requirements:

2 to 5 years of experience in influencer marketing, talent buying, or digital marketing

Solid negotiation and relationship management skills

In-depth knowledge of social media platforms and influencer landscape

Experience in handling multiple campaigns and clients simultaneously

Analytical mindset with the ability to interpret campaign performance data

Excellent communication and coordination skills

Preferred Skills:

Experience working with media, digital publishing, or marketing agencies

Existing network of influencers and talent agencies

Understanding of content trends in tech, lifestyle, auto, and entertainment segments

📌 Influencer Buying & Marketing Executive (Mumbai)
🏢 Exhibit Group
📍 Mumbai

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