Position: The Head E Commerce |Noida

About the Group The group is a diversified Indian enterprise with strong businesses across FMCG and flexible packaging. Priyagold is one of India's well-known biscuit brands with a strong market presence. The group is focused on strengthening systems, leadership capability, and digital transformation as it scales further.

About the Role The Head E-commerce will be responsible for building and scaling the organisations online business across marketplaces and digital channels, with a strong focus on Amazon and other key e-commerce platforms.

This is a leadership role that will drive online revenue growth, marketplace visibility, product discoverability, and conversion, while ensuring strong control over catalogue, pricing, promotions, and digital execution. The role will act as a bridge between Sales, Marketing, Supply Chain, and Digital partners, ensuring that online demand generation is effectively converted into sales and revenue.

Key Responsibilities

1. E-commerce Business Ownership (Core Focus Area)

- Own end-to-end e-commerce P&L; and revenue growth
- Drive sales across Amazon, Flipkart, and All Quick Comm marketplaces
- Build and execute strategies to increase online market share and brand visibility
- Ensure alignment of online sales targets with overall business objectives

2. Marketplace Management (Amazon-Focused)

- Lead complete account management for Amazon, Flipkart & Quick Comm marketplace
- Optimize product listings, keywords, titles, descriptions, and A+ content
- Improve product discoverability, search rankings, and conversion rates
- Ensure strong catalogue hygiene, listing accuracy,



and content quality
- Manage marketplace metrics like Buy Box, ratings, reviews, and seller performance

3. Growth & Performance Marketing

- Plan and execute Amazon Ads (PPC), promotions, and campaign strategies
- Drive traffic, improve conversion rates, and maximize ROI on ad spends
- Work closely with marketing teams for digital campaigns and brand visibility
- Identify opportunities for new product launches and online-exclusive SKUs

4. Pricing, Promotions & Competition Tracking

- Monitor and control pricing across marketplaces (Ecomm & Quick Comm)
- Design and execute promotional strategies, deals, and discount campaigns
- Track competitor activity and ensure competitive positioning

5. Order Fulfilment & Customer Experience

- Ensure seamless coordination with supply chain and warehouse teams for order fulfilment
- Monitor order processing, returns, cancellations, and delivery timelines
- Improve customer experience, ratings, and reviews

6. Inventory Planning & Availability

- Align with supply chain to ensure adequate stock availability for online demand
- Prevent stock-outs and overstocking across marketplaces
- Drive productive inventory planning for fast-moving SKUs

7. Data, Systems & Reporting





- Build dashboards and reporting for:

- Sales performance by platform
- Conversion rates and listing performance
- Advertising ROI and campaign effectiveness
- Leverage data insights to drive continuous optimization

8. Cross-Functional Collaboration

- Work closely with Sales, Marketing, Finance, and Supply Chain teams
- Align digital strategy with brand positioning and offline distribution
- Ensure seamless coordination between demand generation and fulfilment

9. Team Leadership

- Build and lead the e-commerce team (marketplace, content, performance marketing)
- Drive accountability, performance tracking, and capability building
- Establish structured review mechanisms for growth and execution

Experience & Skills

- 1015 years of experience in E-commerce / Digital / Marketplace business
- Strong hands-on experience managing Amazon marketplace (must-have)
- Proven track record of driving online sales growth and marketplace performance
- Deep understanding of catalogue management, SEO, and digital merchandising
- Experience in managing performance marketing (Amazon Ads, PPC, etc.)
- Strong analytical skills with ability to drive data-backed decisions
- Prior experience in FMCG / Consumer Goods preferred

This role will suit you if:

- You enjoy building and scaling online business from the ground up
- You are highly data-driven and performance-oriented
- You understand both digital marketing and commercial sales impact
- You can balance strategy with hands-on execution
- You are motivated to drive high-growth e-commerce business in FMCG

📌 Head-Ecommerce (Greater Noida)
🏢 Priyagold Biscuits
📍 Greater Noida