Key Responsibilities

- Keyword Research & Strategy: Conduct comprehensive keyword research to identify high-converting organic opportunities.
- On-Page Optimization: Optimize page titles, meta descriptions, header tags (H1-H6), internal link structures, image alt texts, and URL architecture.
- Technical SEO: Perform regular website audits using Google Search Console, Screaming Frog, or Ahrefs to identify and resolve crawl errors, broken links, indexing issues, and core web vitals performance.
- Off-Page SEO & Link Building: Develop and execute white-hat link-building strategies, including guest outreach, content syndication, broken link repair, and directory submissions.
- Content Optimization: Collaborate with content writers to align blog posts, product landing pages, and web copy with target keyword intent and user experience best practices.
- Performance Tracking & Analytics: Monitor organic rankings, traffic, bounce rates, and conversion metrics using Google Analytics 4 (GA4) and prepare regular performance reports.
- Competitor Analysis:



Track competitor link profiles, keyword targets, and search tactics to identify gap opportunities.

Required Qualifications & Skills

- Experience: 1–3 years of hands-on experience in Search Engine Optimization.
- Tools Knowledge: Proficiency in tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, Moz, and Screaming Frog.
- Technical Understanding: Fundamental knowledge of HTML, CSS, schema markup, and CMS platforms (WordPress, Shopify, etc.).
- Analytical Mindset: Strong data analysis skills to translate web analytics into actionable optimization strategies.
- Communication: Explicit written and verbal communication skills for cross-functional alignment with content, web development, and design teams

Pay: ₹25,000.00 - ₹30,000.00 per month

Benefits:

- Leave encashment
- Paid sick time
- Paid time off

Work Location: In person

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