Digital Marketing Head

Company: Kalpanika.ART

Job Type: Full-time

Work Location: On-site (Company Office)

Experience: 2–3years preferred

Kalpanika.ART is looking for an experienced and strategic Digital Marketing Head to lead digital marketing activities, develop marketing strategies, manage campaigns, and strengthen the company's online presence. The candidate should have strong knowledge of digital marketing, team management, and campaign performance analysis.

Key Responsibilities

- Develop and implement digital marketing strategies aligned with business goals.
- Plan, manage, and optimize Google Ads and Meta Ads campaigns.
- Lead social media marketing activities across platforms.
- Manage SEO, SEM, content marketing, and online brand promotion.
- Plan and execute lead-generation and sales campaigns.
- Monitor campaign performance, budgets, ROI, CPL, and conversion rates.
- Analyse marketing data and prepare performance reports.
- Coordinate with content creators, designers, video editors,



and sales teams.
- Guide and manage the digital marketing team.
- Identify new digital marketing opportunities and improve campaign performance.

Requirements
- Strong knowledge of digital marketing strategies and tools.
- Hands-on experience with Meta Ads and Google Ads.
- Knowledge of SEO, SEM, social media marketing, and content strategy.
- Experience in lead generation and performance marketing.
- Ability to analyse campaign data and prepare reports.
- Robust leadership, communication, and decision-making skills.
- Ability to manage multiple projects and meet deadlines.

Qualifications Bachelor's degree in Marketing, Business Administration, or a related field preferred.

Work Arrangement

Full-time, office-based position at Kalpanika.ART.

Pay: ₹15,000.00 per month

Work Location: In person

📌 Digital Marketing Head (Kochi)
🏢 Kalpanika.art
📍 Kochi