Roles & Responsibilities:

Managed CRM activities, including product recommendation calls, purchase follow-ups, and farmer/retailer engagement.

Conducted farmer meeting and product demonstration effectiveness surveys.

Managed Salesforce CRM, farmer databases, customer interactions, and data accuracy.

Executed digital promotions through WhatsApp, SMS campaigns, and promotional content.

Prepared monthly MIS reports, dashboards, and presentations for agronomy teams.

Managed and analysed data related to farmer meetings, crop seminars, OFM, demos, BTL campaigns, and product liquidation.

Coordinated with Zonal Managers, Agronomists, MDTs, and HO teams for smooth operations.

Prepared business impact reports, Gromor Gram activity reports, and diversified business data.

Created marketing creatives, promotional banners, videos, and product-related content using Canva.

Handled regional language translations (English/Hindi to Marathi) for marketing communications.

Resolved CRM/app-related issues and supported field teams with operational coordination.

Supported HR initiatives through creative designing and employee engagement communications

📌 Customer Relationship Management Executive (Pune)
🏢 Coromandel International
📍 Pune