Location:

Gurugram, HR

Mode:

Onsite, Full-Time (5.5 working days)

Experience:

2- 4 Years

About the Brand

We are a roots driven lifestyle brand bringing traditional Indian spirit into up-to-date, active everyday living. Focused on comfort, movement and thoughtful design, we create expressive, functional pieces that move seamlessly from yoga to work and everything in between. With 2L+ customers and a 105K+ community, we create active-wear that’s limitlessly comfortable, inspired by the Indian spirit, and crafted with creativity, comfort, and craftsmanship.

More than clothing, we’re driving a cultural shift.

Role Overview

As a Creative Strategist, you’ll bring our brand voice to life through engaging scripts, dialogues, and written content. Along with writing, another key responsibility this job carries is knowledge of post-production ranging from edits, music selection, VFX and typography. From branded shoots to in-house shoots, you’ll craft stories and support creative direction that inspire, engage, and build real connections with our audience.

Key Responsibilities

- Develop creative scripts for branded content and in-house video shoots along with overseeing the post-production process once data is delivered.
- Write compelling voiceovers, dialogues, and storytelling-driven scripts aligned with our brand identity.
- Oversee post-production for Social Media Video Vertical consisting of edits, music selection, VFX and typography.




- Collaborate with the creative, strategy, and production teams to ensure content fits audience insights and campaign goals.
- Maintain a consistent brand voice across all formats - digital, video, and social.
- Research cultural nuances, trends, and audience behavior to create rooted, relatable stories.
- Contribute ideas in brainstorms and assist in shaping campaign direction.
- Work closely with Video Editors and Directors to ensure smooth execution of scripts and edits.

Requirements

- 2–4 years of experience in content writing/copywriting/scriptwriting and knowledge of Editing/Post-Production/Sound Design/Typography/Design. (brand or agency).
- Portfolio showcasing storytelling & creative direction across formats.
- Excellent command over English (Hindi or regional language skills are a plus).
- Ability to adapt tone/style across different platforms and audiences.
- Creative mindset with attention to detail.
- Good understanding of social media, digital-first storytelling, and influencer content.

Why Join Us?

- Be part of a creative team shaping unique brand narratives.
- Work on diverse projects—digital campaigns, influencer marketing, branded films.
- Opportunity to experiment and bring your storytelling vision to life.
- A collaborative, growth-focused environment.

Ready to build something meaningful? Send your resume + writing samples/portfolio to [email protected]

📌 Creative Strategist (Writer and Post-Production) (Gurugram)
🏢 Kshm
📍 Gurugram