Job Description: Creative Lead & Digital Marketing Executive

Working Hours: 8 Hours per day (Office-based)

Key Responsibilities

1. Content Planning & Creation

- Develop weekly and monthly content plans for all brand social media pages.
- Conceptualize creative reels, promotional videos, campaigns and brand-related content.
- Prepare detailed content briefs, scripts and shooting instructions for videographers.
- Coordinate with videographers to ensure timely execution of planned content.
- Identify social media trends and incorporate relevant ideas into brand content.
- Ensure a consistent flow of creative and engaging content across all brands.

2. Social Media Management

- Manage Instagram, Facebook and YouTube pages of all brands.
- Schedule, publish and monitor daily content.
- Write engaging captions, descriptions and relevant hashtags.
- Maintain brand consistency across all social media platforms.
- Monitor comments, messages, engagement and audience interactions.

3. Google Business Profile Management

- Manage and regularly update Google Business Profiles of all outlets.
- Publish regular posts, offers, updates and promotional content.
- Monitor customer reviews and ensure timely responses.
- Maintain accurate business information, photos and other profile details.
- Work towards improving local visibility and online reputation.

4. Digital Marketing





- Plan and execute digital marketing campaigns.
- Manage paid promotions and social media advertisements.
- Monitor reach, engagement, followers and campaign performance.
- Analyse results and identify opportunities for improvement.
- Prepare weekly and monthly performance reports.

5. Team Coordination

- Coordinate with videographers .
- Assign content requirements and follow up on deliverables.
- Review content before publishing.
- Ensure timely execution of the content calendar.

Candidate Requirements

- Good understanding of Instagram, Facebook, YouTube and Google Business Profile.
- Strong creative thinking and content-planning skills.
- Knowledge of digital marketing and social media trends.
- Ability to prepare content strategies, scripts and creative briefs.
- Basic knowledge of social media advertising and analytics.
- Valuable communication and team coordination skills.
- Prior experience in content creation and digital marketing is preferred.

Role Expectation: The candidate will be responsible for planning, creating and managing the digital content strategy across all brands, coordinating with videographers for content production, and maintaining an active and engaging online presence for every brand.

Pay: ₹12,000.00 - ₹18,000.00 per month

Work Location: In person

📌 Creative Lead & Digital Marketing Executive (Thrissur)
🏢 SREE GURUVAYOOR TIFFIN
📍 Thrissur