Role

BDM Aplix

Department: Sales

Work Location: All India

Base Location: Pune/Mumbai

Experience: 68 years

Job Purpose To develop the Aplix Hook & Loop business across India by building relationships with OEMs, manufacturers, brands, distributors and institutional customers and increasing market penetration through application-based selling.

Key Responsibilities

- Develop business for Aplix/Hook & Loop fastening products across India.
- Identify major customers in footwear, apparel, medical, automotive, bags, luggage, furniture and industrial segments.
- Map key OEMs, converters, manufacturers and procurement decision-makers.
- Drive product trials, sampling and application approvals.
- Understand customer technical requirements and translate them into appropriate Hook & Loop specifications.
- Develop distributors and regional channel partners.
- Negotiate pricing and commercial terms while protecting margins.
- Monitor competitor products, pricing and customer movement.
- Coordinate with production, quality and technical teams for customer-specific requirements.
- Maintain accurate sales pipeline, forecasts and collection status.

Quantifiable KRAs

- Achieve 100%+ annual Aplix sales target.
- Generate 25–30 qualified B2B opportunities per month.




- Add 8–12 recent active customers annually.
- Achieve 15%+ YoY business growth.
- Develop minimum 10 approved customer applications/trials annually.
- Maintain 3 sales pipeline coverage against target.
- Achieve 95% collections within approved credit terms.

Candidates should be from the similar industry & experience.

responsibilities

- Develop business for Aplix/Hook & Loop fastening products across India.
- Identify major customers in footwear, apparel, medical, automotive, bags, luggage, furniture and industrial segments.
- Map key OEMs, converters, manufacturers and procurement decision-makers.
- Drive product trials, sampling and application approvals.
- Understand customer technical requirements and translate them into appropriate Hook & Loop specifications.
- Develop distributors and regional channel partners.
- Negotiate pricing and commercial terms while protecting margins.
- Monitor competitor products, pricing and customer movement.
- Coordinate with production, quality and technical teams for customer-specific requirements.
- Maintain accurate sales pipeline, forecasts and collection status.

📌 BDM Aplix IQ/0296 (Mumbai)
🏢 iQuest Management Consultants
📍 Mumbai