JOB DESCRIPTION Sales Manager cum Jewellery Consultant

Industry : Lab-Grown Diamonds / Jewellery Location : JIH, Mumbai

Job Type : Full-Time | On-Site Working Days : Monday to Saturday Weekly Off : Sunday Working Hours : 10:00 AM to 7:00 PM

About the Role

We are looking for an experienced and customer-focused Sales Manager cum Jewellery Consultant to manage jewellery sales, handle customer consultations and drive revenue for our lab-grown diamond business.

Key Responsibilities1. Sales & Business Development

- Handle incoming customer enquiries through phone, WhatsApp, social media, website and walk-ins/appointments.
- Convert leads and enquiries into successful sales.
- Achieve monthly and yearly sales targets.
- Follow up with prospective customers regularly.
- Maintain a proper record of leads, follow-ups and sales.
- Identify new business opportunities and potential customers.
- Develop long-term relationships with customers.

1. Jewellery Consultation
- Understand customer preferences, requirements and budget.
- Guide customers in selecting suitable:

- Lab-grown diamonds
- Engagement rings
- Solitaire rings
- Wedding jewellery
- Earrings
- Bracelets
- Necklaces
- Custom jewellery
- Explain diamond specifications such as 4Cs - Cut, Colour, Clarity and Carat .
- Explain the difference between lab-grown and natural diamonds in a clear and professional manner.
- Explain diamond certification, including IGI/GIA certification where applicable.
- Recommend suitable diamond shapes, sizes, colours and clarities based on customer requirements.
- Assist customers with jewellery customization and design selection.

1. Customer Handling

- Provide a premium and personalized customer experience.
- Handle customers professionally from the first enquiry until order completion.




- Understand customer expectations and provide appropriate product recommendations.
- Handle customer questions regarding pricing, quality, certification, delivery and customization.
- Coordinate with production and design teams to provide accurate information to customers.
- Ensure timely communication with customers regarding their orders.

- Lead Management

- Manage leads received from:

- Google Ads
- Meta Ads
- Instagram
- Facebook
- WhatsApp
- Website
- Referrals
- Existing customers
- Respond to enquiries promptly.
- Qualify leads based on customer requirements and budget.
- Maintain accurate follow-up records.
- Ensure no genuine lead is missed.
- Track lead-to-sale conversion.

1. Sales Team Management

- Manage and guide the sales team where applicable.
- Allocate leads among sales team members.
- Monitor individual sales performance.
- Set daily, weekly and monthly sales targets.
- Conduct regular follow-ups with team members regarding pending leads.
- Train team members on product knowledge and customer handling.
- Motivate the team to achieve sales targets.

- Product Knowledge

- Lab-grown diamonds
- Diamond 4Cs
- Diamond shapes and cuts
- Diamond certification
- Gold purity and hallmarks
- 14K / 18K gold
- Jewellery designs
- Diamond jewellery pricing
- Custom jewellery
- Jewellery manufacturing process
- Jewellery care and maintenance

- Custom Jewellery Sales





- Understand customer requirements for customized jewellery.
- Coordinate with designers for custom designs.
- Explain design options and modifications to customers.
- Prepare quotations based on product specifications.
- Coordinate with the production team regarding timelines.
- Keep customers updated throughout the customization process.

- Order Management

- Prepare and confirm customer orders.
- Verify product specifications before confirming the order.
- Coordinate with the Accounts team regarding advance payments and balance payments.
- Coordinate with production for order status.
- Ensure timely delivery commitments.
- Follow up for pending payments where required.

- Customer Relationship Management

- Maintain customer database and purchase history.
- Follow up with existing customers for repeat purchases.
- Develop referral opportunities.
- Contact customers for new collections, offers and special occasions.
- Build strong long-term relationships with high-value customers.

- Sales Reporting

Prepare regular reports covering:

- Daily sales
- Monthly sales
- Lead generation
- Lead conversion
- Pending leads
- Follow-ups
- Customer appointments
- Order status
- Sales target vs. achievement
- Revenue generated
- Conversion rate
- Bachelor's degree in Business, Marketing, Commerce or a related field preferred.
- 3-7 years of experience in jewellery sales preferred.
- Experience in diamond jewellery, lab-grown diamonds, luxury jewellery or premium retail will be highly preferred.
- Solid communication and interpersonal skills.
- Good knowledge of diamonds and jewellery.
- Proven ability to achieve sales targets.
- Strong negotiation and closing skills.
- Customer-oriented approach.
- Comfortable handling high-value customers.

📌 Sales Manager (Juhu)
🏢 Ivee Gems and Jewellery
📍 Juhu