08 Nov
|
Kosmoderma
|
Gandhinagar
08 Nov
Kosmoderma
Gandhinagar
Duties and Responsibilities ofClinic Manager
Clinic Discipline :
- Maintain discipline in clinic
- Check that attendance register is maintained correctly
- Check Staffsreporting time, discipline, Staffs attire & personal presentation
- Therapists: In uniform to report by 10AM
- Front office and admin: Report at 9.30AM
- Doctors: Based on their schedule
- Neat uniforms
- Hair tied back
- Make up to be worn
- Counsel employees when late
- If constantly late then take disciplinary actions
- Make sure attendance is registered daily
- Avoid using personal mobile phone at reception area & consultation rooms.
Clinic Targets :
- Clinic targets will be given every month
- It is your responsibility to make sure the targets are met
- The target includes consults, reviews, Counselling, Conversions, Renewals, Segmentations, Sales and procedure targets
- As clinic manager, it is essential that you drive your team to reach these targets
- Controls expenditures in accordance with budget allocations
- Plan for ROI growth month on month
- Improvise for better on customer complaints
Handling client complaints & Queries :
- Client complaints to be handled personally by you
- Speak to the client immediately and make a note in their case sheet
- Check the mails and make sure the reply is framed correctly for the mails
- Client retention
Client packages :
- Part of your job profile is to make packages in a profitable manner and convince clients for pre paid sessions
- Selling packages with more than 60% execution gives higher chance of meeting targets
- Learn to customize the packages based on client’s budget and needs
- Educate clients and their family on available treatment options& benefits
- Assists with clinical assessment of clients
Marketing :
- Follow, Interact & Engage on brands Social media profiles.
Build brand image & value by engaging on social media platforms. Familiarize the brand to clients/audience through social media, increase popularity, enquiries &leads.;
- Responsible for brand reputation management. Generate reviews(Google, Mouthshut, Social Media, Practo, Mfineetc), written & video testimonials from clients thereby develop stronger loyalty and facilitate incremental registrations and better opportunities.
- Promote & participate in events.
- Monitor internal and external branding at centre. Ensure signages are working at all times to provide maximum brand visibility. Responsible for maintenance of relevant online tools and profiles.
- Supervise & ensure regular supply of marketing collaterals (Brochures, posters, Visiting cards etc) at the clinic.Ensure marketing collaterals are displayed at the clinic with good visibility.
- Generate any relevant additional visual content - before and after pictures from clients/ procedures which can be used by the marketing department.
- Explore opportunities for collaborations in the form of Influencer marketing, Bliss days, Corporate events, Tie ups, Affiliate programs
Clinic Maintenance :
- Make sure clinic is clean in and out at all times
- Make a house keeping schedule and check periodically that everything is clean
- All procedure rooms to be clean and fully stocked at all times
- Assign the role to the therapist for cleaning
- Keep a keen eye on the rooms, supplies and stock
- Reception area to be maintained neatly by front office
- Oversees daily center operations and coordinates center activities through assigned staff; prioritizes and delegates work activities.
- Ensure that the equipment’s in the clinic are well maintained, handled carefully and serviced on time to avoid unnecessary expenses.
- Implements policies, procedures and work standards as per organization requirement.
Clinic Scheduling :
- Work on a schedule so that clinic is open 2 Sundays a month
- Assign the staff ( 1 front office, 2 therapists) on a rotation
- Make sure clinic works 2 late Fridays a month. Assign the staff for this. (11 AM - 8.30PM)
- Make sure clients are followed up regularly
Employee handling :
- Supervises the activities of subordinates.
- Employee discipline is your responsibility
- Their grooming and appearance is your responsibility
- Counsel the staff privately if they need to improve their appearance or behavior
- You can take disciplinary action (fine / salary deduction) if you find any of the staff disobedient
- Make sure they report on time
- Make sure the work is done correctly and neatly
- No laziness / tardiness to be tolerated
- Organize meetings, training for staff as necessary
- Come up with incentive schemes to motivate staff
- When employees want leave to check with you first so that you can organize the schedules
- Motivate you team to perform better
- Develop protocols and procedures to improve staff productivity
- Educate your team
Current schemes :
- Update offers to existing clients to come in
- Discuss with other clinic staffs and coordinate offers throughout the clinic
- Surf / read and add to the procedure l
📌 Clinic Manager (Gandhinagar)
🏢 Kosmoderma
📍 Gandhinagar