PivotRoots, a Havas company, is looking for a Paid Media Specialist with 2-4 years of experience to manage and optimize digital campaigns across Google and Meta platforms. The ideal candidate should have hands-on experience in performance marketing (lead generation) as well as branding campaigns focused on awareness and engagement.
Plan, execute, and optimize paid media campaigns across Google Ads & Meta Ads.
Manage performance-driven campaigns – including Search, Display, and Lead Generation. Handle branding campaigns – including YouTube, Display, and Video Awareness Campaigns.
Monitor, analyze, and optimize campaign performance based on key metrics like CTR, CPA, ROAS, and conversion rates. Conduct A/B testing to improve ad creatives, targeting, and messaging.
Work closely with creative teams to develop engaging ad copies and visuals.
Proficiency in Google Ads & Meta Ads.
Experience managing YouTube, Display, and Video Awareness campaigns.
Analytical mindset with expertise in Google Analytics, Meta Business Suite, and other tracking tools.
Hands-on experience in campaign optimization and performance analysis.
Previous Experience & Industry Background
- 2-4 years professional experience in strategic planning
- Media, Brand
Qualifications & Languages:
Bachelor’s or Master’s degree in Business, Marketing or Advertising
Languages: English (Intermediate)
Being adaptable and adaptable
Media and media planning
Mx Expert (Connection, Context, Content)
Strong knowledge of partners and suppliers (Media / Tech / Data / Content)
We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.
Contract Type : Permanent
We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.
📌 Assistant Director of English and Media (Mumbai)
🏢 Havas
📍 Mumbai