Our partner is looking for a Marketing Analyst based in India. The Marketing Analyst will play a key role in optimizing marketing performance through data analysis, campaign evaluation, and actionable business insights. This position focuses on monitoring advertising campaigns, identifying performance trends, and developing recommendations to improve key marketing indicators. The successful candidate will analyze A/B testing results, assess attribution and customer lifetime value (LTV) models, and help improve marketing reporting and budgeting tools. Working with large datasets and analytical platforms, they will support data-driven decision-making across international digital products. The role requires strong statistical knowledge, advanced spreadsheet skills, and the ability to translate complex data into practical recommendations. This is a fully remote, full-time opportunity within a globally distributed and collaborative team. Accountabilities The Marketing Analyst will be responsible for evaluating marketing performance, improving analytical processes, and providing insights that support more effective advertising strategies. Prepare analytical reports and performance summaries on advertising campaigns to identify optimization opportunities. - Research and develop actionable recommendations to improve key performance indicators (KPIs) across marketing campaigns. - Monitor key marketing performance indicators across products and advertising campaigns on a daily basis. - Identify significant performance deviations, promptly communicate potential issues,



and investigate their underlying causes. - Review, evaluate, and improve existing marketing attribution and customer lifetime value (LTV) models. - Optimize marketing reports, analytical processes, and budgeting tools to improve efficiency and reporting accuracy. - Collaborate with relevant teams to support data-driven marketing decisions and continuous performance improvement. Requirements The ideal candidate will have a strong analytical background, excellent statistical knowledge, and practical experience working with marketing data and business intelligence tools. Bachelor's degree or higher in a technical, mathematical, economic, or related discipline. - Excellent knowledge of Google Sheets, including confident use of pivot tables and advanced spreadsheet functions. - Good working knowledge of BigQuery. - Strong understanding of mathematical statistics, which is essential for this position. - English proficiency at B2 level or above. - Experience with business intelligence and data visualization tools such as Tableau, Superset, or equivalent platforms. - Experience with Microsoft SQL is an advantage. - Basic knowledge of Python is considered a plus. - Familiarity with web analytics tools such as Google Analytics and Google Tag Manager is desirable. - Experience working with Google Ads platforms and advertising campaign analytics is beneficial. - Benefits - Fully remote, full time working opportunity with an internationally distributed team. - Referral bonuses of up to $5,000 for successfully recommending candidates for open positions.

📌 Marketing Analyst (Remote) (India)
🏢 Jobgether
📍 India