JOB DESCRIPTION
Location: Cunningham Road, Vasanthnagar, Bangalore Experience: 45 Years Joining: Immediate / Within 15 Days Job Summary Industry: Leisure / Entertainment / Hospitality

Amoeba Leisure is looking for a Performance Marketing skilled with strong hands-on expertise in digital marketing, paid campaigns and revenue-focused marketing. The ideal candidate should have a proven track record of driving digital sales, leads, conversions and measurable ROI through performance marketing initiatives. Key Responsibilities • Plan, execute and optimize digital marketing and performance marketing campaigns across Google, Meta and other relevant platforms. • Drive online sales, bookings, leads and customer acquisition through paid digital campaigns. • Manage campaign budgets and optimize spends based on ROI, ROAS and business outcomes. • Analyze campaign performance, customer acquisition and conversion data to improve results. • Develop and execute retargeting, remarketing and audience targeting strategies. • Work with creative and content teams to develop performance-oriented campaigns and creatives. • Monitor the complete digital funnel from campaign to customer conversion and revenue. • Conduct A/B testing and continuously optimize campaigns, audiences, creatives and landing pages. • Track key performance metrics including ROI,



ROAS, CAC, CPL, conversion rate and revenue. • Prepare regular performance reports and provide actionable insights to management. • Support promotional campaigns, offers, launches and seasonal business initiatives. • Identify new digital channels and opportunities to improve customer acquisition and revenue. Required Skills & Experience • 4–5 years of relevant experience in Performance Marketing / Digital Marketing. • Proven experience in driving digital sales/revenue through paid campaigns. • Strong understanding of ROI, ROAS, CAC, conversion and digital sales metrics. • Hands-on experience with Google Ads, Meta Ads and other paid media platforms. • Strong analytical, campaign optimization and data interpretation skills. • Experience with Google Analytics / GA4, conversion tracking and remarketing. • Ability to independently manage campaigns, budgets, reporting and optimization. • Strong commercial understanding with a results and revenue-focused approach. • Candidates available to join immediately or within 15 days are preferred. Preferred Background Experience in F&B;, Hospitality, Leisure, Entertainment, Retail, E-commerce, D2C or consumer-facing businesses will be an advantage.

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