07 Nov
|
Concrete Software Solutions
|
India
07 Nov
Concrete Software Solutions
India
Full time, work from office / in person | Immediate joiner preferred
Job Summary
Hands-on Digital Marketing Manager with excellent written and spoken English and expertise in SEO, SMO, SMM, Google Ads, Meta Ads and AI search optimization. The primary objective is to generate qualified business leads through effective paid and organic marketing campaigns.
Responsibilities
Plan and execute digital marketing strategies to generate leads for IT services, software development, websites, cloud solutions and other company offerings.
Manage SEO: keyword research, technical SEO, on-page optimization, ethical link building and local SEO.
Improve visibility in AI-powered search through Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO).
Create, manage and optimize Google Ads and Meta Ads campaigns, including lead generation and remarketing.
Manage social media marketing and optimization across LinkedIn, Facebook, Instagram and other relevant platforms.
Prepare content calendars and write engaging English content for ads, websites, landing pages, emails and social media.
Optimize landing pages, enquiry forms and calls to action to improve conversions.
Monitor advertising budgets,
cost per lead, lead quality and campaign performance.
Track results using GA4, Google Search Console, Google Tag Manager and advertising dashboards.
Coordinate with the sales team to assess lead quality and improve targeting.
Use AI tools for research, content development, campaign analysis and marketing automation.
Prepare explicit weekly and monthly performance reports and recommend improvements.
Required Skills
Excellent written and spoken English
copywriting and proofreading
practical SEO
SMO
SMM
Google Ads and Meta Ads experience
demonstrated qualified lead generation
analytics
conversion tracking
keyword research
competitor analysis
familiarity with AI search optimization and current digital marketing techniques
independent campaign and budget management
robust analytical, communication and time management skills
Preferred Qualifications
Experience in B2B or IT services marketing, LinkedIn campaigns, CRM tools and marketing automation.
3+ years of experience preferred, with proven lead generation results.
📌 Digital Marketing Manager – Seo, Social Media, Paid Ads & Ai Search Greater Noida (India)
🏢 Concrete Software Solutions
📍 India