07 Nov
|
Affrise Media
|
Gurugram
07 Nov
Affrise Media
Gurugram
Location - Gurgaon, Full–time
Experience - 1–2 years in Affiliate Marketing
Overview: We are seeking a proactive and results-driven Delivery Manager to manage and grow our affiliate marketing campaigns across Domestic and international market in Mobile vertical.
This role requires a deep understanding of affiliate marketing concepts, campaign analytics, and models like CPI, CPA, CPS.
CPL
About this role
Publisher Onboarding & Account Management: Onboarding current Affiliate partners, ensuring seamless integration with tracking platforms.
Serve as the primary point of contact for affiliate partners, addressing queries and providing strategic guidance.
Affiliate Campaign Management: Manage and optimize web and mobile campaigns across Domestic and International markets for CPL, CPI, CPA, CPS models.
Monitor daily campaign performance and troubleshoot issues in real time.
Sales Funnel Strategy: Understand and apply sales funnel principles to campaign planning and user acquisition strategies. Align funnel stages with campaign messaging and targeting to improve performance.
Campaign Research & Competitive Analysis: Research market trends and competitor activities to identify recent prospects.
Generate performance insights and benchmark data to inform optimization strategies.
Tracking Platform Expertise: Operate tracking tools like Hasoffers, Trackier, Affise, or similar platforms along with MMP’s like Appsflyer, Adjust, Branch & singular to launch and track campaigns effectively. Ensure proper tracking, attribution, and reporting for all campaigns.
Performance Metrics Analysis: Analyze key performance indicators such as CTR, CR, ROI, and eCPM to guide decision-making. Deliver campaign reports and suggest actionable insights for growth
Requirements: 1 to 2 years of proven experience in affiliate or performance marketing (web and mobile) in the International & Domestic market.
Strong knowledge of affiliate terminologies and models (CPL, CPI, CPA, CPS).
Hands-on experience with affiliate tracking platforms like Hasoffers, Affise, or Trackier along with MMP’s like Appsflyer, Adjust, Branch & singular.
Excellent analytical, negotiation, and communication skills.
Bachelor’s degree in Marketing, Business, or a related field prefe
📌 Delivery Executive Mobile Gurugram
🏢 Affrise Media
📍 Gurugram