07 Nov
|
Abbydraw
|
India
Performance Marketing Manager
Company: Abbydraw Designs & Branding Agency
Job Type: Full time
Experience: 2–4 Years
Abbydraw Designs & Branding Agency is looking for a skilled Performance Marketing Manager who can independently plan, execute and optimize digital advertising campaigns to generate quality leads and business results for our clients.
Key Responsibilities
Plan and manage Meta Ads (Facebook & Instagram).
Manage Google Ads campaigns (Search, Display & YouTube).
Execute lead generation, engagement and conversion campaigns.
Research target audiences and develop advertising strategies.
Monitor and optimize campaign performance and budgets.
Analyze CPC, CPM, CTR, CPL, CPA and ROAS.
Perform A/B testing of ad creatives, audiences and campaigns.
Coordinate with designers and content creators for ad creatives.
Prepare weekly and monthly campaign performance reports.
Manage multiple client accounts and advertising campaigns.
Required Skills
Hands-on experience with Meta Ads Manager and Google Ads.
Solid knowledge of lead generation and performance marketing.
Understanding of Google Analytics 4, Meta Pixel and conversion tracking.
Excellent analytical and problem-solving skills.
Knowledge of campaign budgeting and optimization.
Valuable communication and client-handling skills.
Candidate Requirements
2–4 years of relevant experience.
Practical experience managing paid advertising campaigns.
Ability to handle multiple projects independently.
Industry: Advertising & Marketing
📌 Performance Marketing Manager Nagpur (India)
🏢 Abbydraw
📍 India