Company: The Healing Wiz

Experience: 4 - 7 Years

Employment Type: Full-Time

Department: Marketing

Reports To: VP Marketing / Head of Marketing

Job Description – Senior Performance Marketing Manager

Job Details

- Department: Digital Marketing / Growth
- Experience: 7–10 Years
- Employment Type: Full-Time
- Location: Remote
- Reporting To: Head of Marketing / Marketing Director

About the Role

We are looking for an experienced Senior Performance Marketing Manager to lead paid advertising, campaign optimization, advanced conversion tracking, marketing automation, and revenue growth.

The candidate must have strong hands-on expertise in Meta Ads, Google Ads, server-side tracking, CRM integration, AI tools, and team management.

Key Responsibilities

- Plan, execute, and optimize campaigns across Meta, Google, YouTube, and LinkedIn.
- Manage advertising budgets, audience targeting, retargeting, and campaign scaling.
- Implement advanced tracking using GTM, GA4, Meta CAPI, and Google Enhanced Conversions.
- Manage server-side tracking, event deduplication, offline conversions, and marketing attribution.
- Develop AI-powered marketing workflows using Claude, ChatGPT, and Gemini.
- Implement CRM, email, WhatsApp, and lead-nurturing automation.
- Monitor campaign performance, CPL, CAC, ROAS, and revenue.
- Optimize landing pages and conversion funnels.




- Prepare performance dashboards, reports, and forecasts.
- Lead the marketing team and coordinate with cross-functional departments.

Required Skills & Experience

- 5–8+ years of performance marketing experience.
- Strong expertise in Meta Ads and Google Ads.
- Hands-on experience with GTM, GA4, Server-Side GTM, and Meta CAPI.
- Knowledge of event deduplication, Enhanced Conversions, and offline tracking.
- Strong understanding of UTM tracking, attribution, and CRM integration.
- Experience with AI tools and marketing automation.
- Proficiency in Looker Studio, Excel, and Google Sheets.
- Strong analytical, leadership, and team management skills.

Key Performance Indicators (KPIs)

- Achieve lead generation and revenue targets.
- Improve campaign performance, lead quality, and conversion rates.
- Optimize CPL, CAC, and ROAS.
- Ensure accurate tracking and attribution.
- Improve marketing efficiency and team productivity.

Pay: ₹30,000.00 - ₹50,000.00 per month

Perks:

- Work from home

Application Question(s):

- How many years of experience do you have as performance marketing manager role?
- What is your current salary?(per month)
- What is your salary expectation?
- What is your notice period?

Work Location: Remote

📌 Performance Marketing Manager (India)
🏢 The Healing Wiz
📍 India